Fit matters. Specs matter. But don’t oversell it. Most avg golfer gains come from strike quality, face control, and consistency.
And here’s my biggest challenge… If “great fitters” are so rare, how is the avg golfer supposed to know who’s legit? Asking for a friend (or many)
I’ve been testing golf equipment and fitting golfer for nearly 30 years.
And here’s the truth most of the industry won’t say out loud:
Yes—some clubs are objectively better than others. We prove it every year.
That’s not opinion. It’s fact. The data proves this.
But…
Most of you will NEVER experience how good a club can actually be.
Because you’re not fit. Not really.
Right now, most golfers are doing the equivalent of grabbing random pairs of glasses off a rack…no idea what their prescription is… and convincing themselves they can “see fine.”
Then one day you put on the right pair—and everything snaps into focus instantly.
That’s what a real fitting feels like.
Not “this one went 6 yards farther on a screen.”
I’m talking about a full prescription—shaft, length, lie, weight, flex—where you swing the same and suddenly the club does what it’s supposed to.
Here’s the part that messes people up:
A bad club can become good.
A good club can become incredible.
Same head. Different setup. Completely different outcome.
Change ONE variable and you can completely change performance.
Now zoom out…
Fitting is the answer—and also the biggest problem in golf.
We have plenty of new clubs. But there aren’t nearly enough truly qualified fitters.
Not even close.
If you grabbed 1,000 golfers, the number who have access to someone who actually understands the full system (not just a launch monitor and a sales script) would shock you.
So what happens?
You keep buying new clubs…chasing something you think you’re missing…
When in reality—you’ve never had the right prescription.
And here’s the part nobody in the business wants you to think about:
If every golfer got properly fit…
Most of you would stop buying clubs as often.
Because once you can actually “see”…
you stop guessing.
And just like your eyes—your prescription doesn’t change every year.
Man what a brave guy! I mean if he didn’t pull this off, who KNOWS what would have happened. Like, he could have lost his card… his house, his cars, far out the balls to hit this shot is unbelievable. I’d never attempt this. Not during my Wednesday comp rounds. Way too risky man I might wipe the hole and not score a point. No way am I risking that
🙄😂
I am excited to announce that I will be the next Head Coach for the Elkhorn North Girls' Basketball program. I would like to thank Dr. Ford for this opportunity and for believing in me and the vision I have for this program. Excited to get to work! #WolvesBasketball
Execution down the stretch wasn’t great, but ‘inept’ is completely inaccurate. That feels like a stretch—even for Boulder Education standards. Couple possessions go differently and it’s a different conversation.
@LPunt Larry!!!! One hundred percent! I'm not sure that he'd done that all season long... Totally caught them off guard. Another reason we've got the most obvious coach of the year!
@LPunt We did give up a corner 3-pointer, but other than that it worked. Wahoo High used to run the 1-3-1 all the time back in the early 90s with all those championships.
I’m a little bit surprised that in the post game, and the in-studio post game, that a bigger deal wasn’t made of Fred’s decision to go to the 1-3-1 on three straight possessions late.
Those few late game stops gave the #Huskers the chance to win it in the end.