Rumor has it, the aesthetic feed doesn’t matter anymore on Instagram. Why? Because people scroll and actually see one photo at a time. Humanize your brand and show the business uncut (but neatly presented), sorta like organized chaos.
“diagnose then prescribe.”
think of your business as the a listener👂🏽 of what your prospect (audience) needs and then prescribe 🥼 solutions to their problems.
This is how you battle client objections.
But the promotions, advertising, selling, PR, publicity are tactics behind marketing. Think of it like designing a car. The car itself is the “plan” but the specifics (wheels, rims, doors, leather seats, sound) are the tactics to help MARKET the car.
Marketing is such a confusing word that people can fluff up to be too deep. Smh. Marketing, SIMPLY SAID, is getting your ideal target market to know you, like you, and trust you enough to become your customer or client. Marketing is only a plan. Sales is only a tactic to that.