Marc Ogihara

Leading a diverse portfolio within the media industry. CEO @forevr_gg @agentureapp

[Falcons Esports @FalconsEsport]

Some hear sirens, we hear the beginning of a new chapter 🚨

Welcome to Falcons CS @karriganCSGO

صافرة بداية حقبة جديدة 🦅. أهلًا بالصقر الجديد

#FalconsAreHere

[Marc Ogihara @MarcOgihara]

@GloriousE1 @PUBG Lets gooooo

[karrigan @karriganCSGO]

A special voice comms video, completely uncut, showing how we won after being 11-1 down!

I hope you enjoy it 😁

https://t.co/rDfsxKBUSh

[Marc Ogihara @MarcOgihara]

Dev update for all our friends, lots of exciting things happening.

Campaign creation is almost final and with this being the main engine of Agenture, it's a major milestone we're about to hit. In the next week or two we'll have it ready to show.

After diving into numerous infrastructures for asset management, we're happy to have landed on AWS. It'll give the best reliability and efficiency for our users. I'm also really excited about the integrated chat feature in deliverables and approvals, here you'll have an internal and external chat, to keep your team and external parties separate during feedback rounds - it'll be key in ensuring smooth campaigns with a lot of parties (and opinions) involved.

With this start to our dev updates, I invite anyone to get in touch about potential feedback they may have - both good and bad.

[Marc Ogihara @MarcOgihara]

This is a pretty optimistic view of how a single conversation regarding an approval might go. Add an influencer, an editor and perhaps a second agency into the mix and you'll spend the next few hours on approvals for just a simple content piece. If you're just as fed up with this workflow as I am, I think Agenture might be something for you :)

[Marc Ogihara @MarcOgihara]

Coming soon 🔜

[Marco Villarroel @gettobabyjesus]

Looking for an internship in Media , Digital Marketing, Communication?

Apply here: https://t.co/HBx6Cpn9dF

Want to know more about the position, or know someone in your network that would be great for this role? Leave a comment below or send me a message directly here!

[HLTV.org @HLTVorg]

Well, that's a nice way to finish off the series @karriganCSGO 🔥

[Marc Ogihara @MarcOgihara]

Calling on my marketing colleagues, I need your help. I'm running a small anonymous survey (2-5 mins tops) to ensure we're on track with Agenture development and our focus points. Finalising it will enable you for Agenture Insider and being the first to test out the platform. So if you're in the agency/brand/talent business, I'd highly appreciate 5 mins of your time - coffee is on me next we meet. https://t.co/qWbZFTtmMn

[Marc Ogihara @MarcOgihara]

Managing campaigns and commercial activities for brands and agencies has throughout my 10+ years in the industry revealed some core issues, turning what should be simple executions into very manpower heavy operations. I’ve seen everything from spreadsheets manually handling finance, deliverables and analytics to platforms that only manage briefings and track performance. At Forevr, we use a mix of project management tools, Excel for finances, email and various messaging platforms for task assignments and approvals, but everything comes together manually in our reports and communication with the brand we're working with.

I’m curious to learn about the approaches my colleagues in the industry are using because so far, we haven't found a solution that meets our needs. Running an agency and understanding the cost associated is tough and will for a long time to come not be scaleable, but what we can do is improve the way things are done, which obviously leads us to where we are today, mid-development of Agenture.

In essence, Agenture is designed to Create, Manage, Collaborate, Track, and Report seamlessly. It caters specifically to the media industry’s dynamics, managing multiple external parties (brand, agency, talent, creatives) per campaign while safeguarding sensitive information. The brands we collaborate with receive a streamlined overview of the campaign, asset approvals, and timelines, collaborating directly with assigned partners to finish briefs and content. Plus, you can maintain confidentiality over your contractors and external agencies, positioning yourself as the sole point of contact for final deliverable approvals whilst still working with them within your campaign. Agenture also excels in monitoring various KPIs and tracking performance and ROI for each campaign component and it feeds all financial information such as budget, cost, % cuts for talent and expenses into a client by client or overall statement sheet for your company - this in turn feeds individual information out to your external parties on how much to invoice and when payments will land.

I’ll be diving deeper into each feature soon and excited to hear the response. There's much more to come in the near future! :)

[Marc Ogihara @MarcOgihara]

Developing Agenture, a vertical SaaS for the media and entertainment industry is possibly the most grounding experience I’ve had thus far. So much to learn, every day is a new lesson. Very excited to finally be building our own product and being able to share the updates.

[Marc Ogihara @MarcOgihara]

3 years in the making, I'm very happy this is finally coming out!

[Johan Sundstein @OG_BDN0tail]

After many years and lots of requests, I’m finally uncovering my story from a small kid with a dream, to deception, growth, and achieving my ultimate goals in my new book called Character Beats Talent (Danish edition), releasing next Thursday.

Pre-order: https://t.co/y34TokOuOF

[VALORANT Esports EMEA @vct_emea]

A special guest will be joining the talent in week 1 🦴🥶

[Forevr @forevr_gg]

As of today @Faustixofficial is officially signed by @ATAgencyUK! We can't wait to see him performing around the world! 🚀 #MoreThanJust

[Forevr @forevr_gg]

Kicking off this week the right way as we welcome Jacob Jørgsholm to the Forevr family! 🎊

We're more than thrilled to have one of the biggest chefs and content creators in Denmark on board! 🙏 #MoreThanJust

[Marc Ogihara @MarcOgihara]

@gla1ve_csgo @ENCE The king is back 👑

[Lukas Rossander @gla1ve_cs]

New team, new jersey, more motivated than ever for chasing greatness together with @ENCE! #EZ4ENCE

[Forevr @forevr_gg]

From creative to final product, here's our latest commercial for @AMD_UK x Samsung 🚀 A Sweden-focused campaign with some of the biggest icons in gaming; @GeT_RiGhT, @BikiniBodhi and @Slop3. This is what a high-end PC can do with the world's coolest monitor. #MoreThanJust

[Lukas Rossander @gla1ve_cs]

It's hard to put into words how grateful I am for the last 7 years I've spent with Astralis. They will always hold a special place in my heart as a team where we were able to reach new heights and create something never seen before.

What we achieved and experienced as a team is something I'll never forget. It feels like saying goodbye to a family that has always been there for me, so a big thank you to the fans, the crew working tirelessly behind the scenes, and the teammates I've gone through thick and thin with in Astralis!

I've learned a lot of valuable lessons over the last 2 years that I will bring with me into the next part of my journey. I can't wait to share what the next chapter of my career entails, but until then - Thanks to everyone who has supported me thus far

[karrigan @karriganCSGO]

Winner of @thunderpickco tournament 🔥 GG WP @virtuspro and what a way to end the final on vertigo 😍

Picture of winning moment 😂😂