Mark_Mulligan

Music Industry bigmouth

[Mark_Mulligan @Mark_Mulligan]

Music subscriber market shares 2024: Slowdown? What slowdown? @midiaresearch
A 🧵

[Mark_Mulligan @Mark_Mulligan]

Streaming is both retail and radio – it shouldn’t be https://t.co/ByTfIQZSQC via @MidiaResearch

[Mark_Mulligan @Mark_Mulligan]

Are we reaching peak fandom?
https://t.co/PQXtQXmXZj
@midiaresearch

[Mark_Mulligan @Mark_Mulligan]

Big day for MIDiA. We just did a major relaunch

[MIDiA Research @midiaresearch]

We are proud to announce the next iteration of MIDiA Research. Join us as we focus on our cross-entertainment foundations and bring a new approach to entertainment analysis. Explore the exciting changes here 👉 https://t.co/yQBkHMIGHG

[Mark_Mulligan @Mark_Mulligan]

🏭Spotify and YouTube are the ones setting the global pace and though YouTube is far behind Spotify globally, it is the top DSP in a number of key Global South markets, including India

[Mark_Mulligan @Mark_Mulligan]

Music subscriber market shares 2024: Slowdown? What slowdown? @midiaresearch
A 🧵

[Mark_Mulligan @Mark_Mulligan]

💨YouTube is making up ground, fast: The fastest growing DSP in percentage terms, and only missing out on knocking Apple off 4th spot by a tiny margin

[Mark_Mulligan @Mark_Mulligan]

Full report here: https://t.co/GADOS6x06l

[Mark_Mulligan @Mark_Mulligan]

Recorded music market 2024: $36.2 billion, up 6.5%
MIDiA has just released its annual recorded music market shares report. Here are some highlights 🧵
@midiaresearch

[Mark_Mulligan @Mark_Mulligan]

🛑 Reduced long tail monetisation is a short-term win for bigger labels, but long-term risk. Eventually long tail artists and labels will build their futures elsewhere, with this new lane being where much of tomorrow’s culture will be made