MarTech Edge

MarTech Edge helps brands understand the Martech landscape & provide insights that organizations can integrate effectively into their marketing strategy & ops.

[MarTech Edge @MarTechEdge]

Brandi AI introduces Sentiment Hub, helping marketers track brand perception, competitor positioning, and AI-generated sentiment across search platforms.

Read the Latest Full News –
https://t.co/Hi0rLTM18x

#MarTechEdge #MarTech #BrandIntelligence

[MarTech Edge @MarTechEdge]

Connecticut's Pizza Capital campaign wins a Gold Effie after driving billions of impressions, higher search demand, and increased visitation.

Read the Latest Full News –
https://t.co/xWE8vkNTtz

#MarTechEdge #MarTech #TourismMarketing #DestinationMarketing

[MarTech Edge @MarTechEdge]

New research finds 92% of B2B marketers are adopting GEO as AI-driven search transforms digital discovery and customer acquisition.
Read the Latest Full News –

https://t.co/MZoDjcjBxf

#MarTechEdge #MarTech #GEO #GenerativeEngineOptimization

[MarTech Edge @MarTechEdge]

New research shows AI, GEO, and influencer partnerships are transforming affiliate marketing performance and digital discovery.

Read the Latest Full News –

https://t.co/whqVedoKvH

#MarTechEdge #MarTech #AffiliateMarketing #AIMarketing #GenerativeEngineOptimization

[MarTech Edge @MarTechEdge]

Sport Clips deploys 3,400 AI agents from SOCi to automate local marketing, review management, and search visibility across 1,800 locations.

Read the Latest Full News –

https://t.co/rOAqPEV2Lc

#MarTechEdge #MarTech #AgenticAI

[MarTech Edge @MarTechEdge]

MessageGears adds Azure, TikTok, SingleStore, Bynder, and Google Drive integrations to expand composable marketing data and activation capabilities.

Read the Latest Full News –
https://t.co/c3ujDFjSmF

#MarTechEdge #MarTech #MessageGears #ComposableMartech #CustomerData

[MarTech Edge @MarTechEdge]

Intel unveils rackscale AI systems, Xeon 6+ processors, and industry partnerships to accelerate enterprise AI inference and agentic workloads.

Read the Latest Full News –
https://t.co/KB9vpaXlze

#MarTechEdge #MarTech #Intel #Computex2026 #ArtificialIntelligence

[MarTech Edge @MarTechEdge]

Yes& promotes innovation and digital leaders as the agency expands AI, analytics, customer experience, and digital transformation capabilities.

Read the Latest Full News –
https://t.co/TyQSWYlPCE

#MarTechEdge #MarTech #ArtificialIntelligence #DigitalTransformation

[MarTech Edge @MarTechEdge]

Lifesight launches MCP integration for ChatGPT and Claude, enabling direct access to marketing measurement models and performance insights.

Read the Latest Full News –
https://t.co/6iClpRc8J5

#MarTechEdge #MarTech #Lifesight #MarketingMeasurement #MCP #ChatGPT #ClaudeAI

[MarTech Edge @MarTechEdge]

Audiense adds seven executives as it expands AI-powered consumer intelligence, audience analytics, and integrated data services.

Read the Latest Full News –
https://t.co/DrehvghRDX

#MarTechEdge #MarTech #Audiense #ConsumerIntelligence #AudienceAnalytics

[MarTech Edge @MarTechEdge]

Bolt PR receives Spring 2026 Clutch Global recognition for crisis communications as demand grows for reputation management expertise.

Read the Latest Full News –
https://t.co/UH5GeznXnY

#MarTechEdge #MarTech #PublicRelations #CrisisCommunications #BoltPR

[MarTech Edge @MarTechEdge]

Ampersand, Fandango, and Kochava launch a closed-loop TV attribution solution connecting ad exposure to verified movie ticket purchases.

Read the Latest Full News –
https://t.co/KSICuB9Vko

#MarTechEdge #MarTech #AdTech #ConnectedTV #TVAdvertising

[MarTech Edge @MarTechEdge]

SalesFocus Solutions expands MARS AI with distribution intelligence, analytics, and Salesforce integration for asset managers.

Read the Latest Full News –
https://t.co/6qc5Lgo1hV

#MarTechEdge #MarTech #FinTech #AssetManagement #DistributionIntelligence

[MarTech Edge @MarTechEdge]

Bojangles partners with Thunderly to boost franchise development using SEO, analytics, paid media, and AI-focused marketing strategies.

Read the Latest Full News –
https://t.co/71uWO75j4t

#MarTechEdge #MarTech #FranchiseMarketing #Bojangles #Thunderly #DigitalMarketing #SEO

[MarTech Edge @MarTechEdge]

Gluware appoints Alex Henthorn-Iwane as SVP of Marketing ahead of Titan AI launch and rising enterprise demand for network automation.

Read the Latest Full News –
https://t.co/66Ybp0JrxC

#MarTechEdge #MarTech #NetworkAutomation #AIOps #EnterpriseNetworking

[MarTech Edge @MarTechEdge]

ReachLabIQ debuts SEO-for-AI consulting and content marketing services to help brands adapt to AI-driven search and build authority
➡️ https://t.co/WpGMz1PXNZ
#AIDiscovery #BostonBusiness #MarTech #TechConsulting

[MarTech Edge @MarTechEdge]

Novi AI launches as an independent AI Creation Studio, unifying leading image and video models like Sora and Veo into one workflow.
➡️ https://t.co/Y6ISybhyjN
#MarTechNews #ContentCreationTech #MarTechEdge #MarTech

[MarTech Edge @MarTechEdge]

HitPaw integrates its AI image and video enhancement API into Comfy, enabling in-platform super-resolution, denoising, and generative restoration.
➡️ https://t.co/TJIlnPXRBR
#AIGC #ContentCreation #MarTechEdge #MarTech

[MarTech Edge @MarTechEdge]

Brandi AI outlines 8 key trends shaping AI visibility, GEO, and AEO in 2026—and why brands must optimize for AI answers, not just search
➡️ https://t.co/z7vMaKT55Q
#B2BMarketing #AITrends #MarTechEdge #MarTech

[MarTech Edge @MarTechEdge]

Supreme Group Launches Supreme Intelligence to Bring Agentic AI—and Speed—to Regulated Healthcare Marketing
➡️ https://t.co/XDhwoGY5Xl
#MarTechEdge #MarTech #HealthcareMarketing #LifeSciences #AIPlatform