Mastermind Toys

Canada's largest specialty toy and book retailer.
Come visit in-store or online.

[Mastermind Toys @MastermindToys]

Got a need for speed? These NEW Hot Wheels track sets are sure to be a hit with the whole family!



Come by to check out our latest additions—exclusive to Mastermind Toys!

[Mastermind Toys @MastermindToys]

@hamillaaron Hi Aaron, our CEO Sarah Jordan was so flattered to see that your daughter liked her dress on the back of our iconic play guide! While the dress does not come in her size, we'd love to spread some joy and send you and your family this year. Can you send us a DM?

[Mastermind Toys @MastermindToys]

TODAY ONLY: save 20% off Kinetic Sand! This irresistible, mess-free, mouldable sand is perfect for rainy days and too-hot afternoons – it’s like bringing the beach indoors.

Can you dig it? Shop now: https://t.co/ePyNCvnk5e

[Mastermind Toys @MastermindToys]

Until August 16, save 20% on SpyX gear! Inspire some backyard ops with cool comms and surveillance gadgets for your young agents-in-training.

Shop the deal: https://t.co/ZAKjl9iTAs

[Mastermind Toys @MastermindToys]

✨ Sparkly! The NEW book in the mega-selling TWILIGHT saga – MIDNIGHT SUN – tells the first part of the mega-selling YA vampire romance epic from Edward’s perspective. Author Stephenie Meyer shared some thoughts on revisiting her life-changing story….

[Mastermind Toys @MastermindToys]

Celebrate #NationalBookLoversDay by diving into our BRILLIANT science-book deal! Build kids’ non-fiction library with fascinating books on earth science, dinosaurs, coding, ecology and MUCH more…. 📚📚 https://t.co/G7LZpVhdGx

[Mastermind Toys @MastermindToys]

But in case you – or someone you love – forgets, a hug (even a virtual one) is a great reminder. Got someone you’d like to shout out today?

[Mastermind Toys @MastermindToys]

🚨 It’s ON: our 40% off clearance sale! Save BIG on select toys, games, gear and books to see kids through the end of the summer….

Shop the sale: https://t.co/02Yy6cNMrA

[Mastermind Toys @MastermindToys]

Preschoolers’ fave rescue squad has made NEW friends…from prehistoric times?! These terrific sets are a bit of a time-trip and LOADS of fun for the waning days of summer!

Shop these BRAND-NEW PAW Patrol goodies: https://t.co/f0Un8KTyVW

[Mastermind Toys @MastermindToys]

It’s slime time: buy more and save more on select Nickelodeon Slime Kits that’ll add a little sneaky STEM to kids’ summer days.

Shop the deal: https://t.co/KyEFgaZeV0

[Mastermind Toys @MastermindToys]

😍 Tuesday, August 4 is Grandparents Day! It's our once-a-month event when ALL grandparents enjoy 20% off regular-price items in our stores – so limber up those shopping muscles and we’ll see you soon…. 🛍️

[Mastermind Toys @MastermindToys]

Wise words for young and old from a little grey donkey. Got a story of a small kindness you’d like to share?

[Mastermind Toys @MastermindToys]

Leave it to Mr. Rogers to put it so beautifully. 👞 👞❤️ Tell us what your hard-working kid is learning from their play these days!

[Mastermind Toys @MastermindToys]

☂️ Your fave promo is BACK: online and NOW in-store, too! For in-person parties OR physically-distanced birthday parades, these umbrellas make perfect loot-bag loot. (Hand ‘em out to guests for FULLY FESTIVE 2m-apart walk-past visits!)

Shop the deal: https://t.co/scD4XXEyuw

[Mastermind Toys @MastermindToys]

Caring attitudes, excellent work ethics, sweet (or dorky) dance moves…. 🕺 Tell us in the comments what YOUR kids have learned from the grownups in their lives!

[Mastermind Toys @MastermindToys]

Call it #WaybackWednesday: check out this rad, retro commercial for the super-satisfying, shake-to-erase classic, the Etch A Sketch! Fun fact: this French invention was originally called the “Télécran” and “The Magic Screen” – it was voted into the Toy Hall of Fame in 1998!

[Mastermind Toys @MastermindToys]

We’re super-proud to be Canadian and so lucky to call this country home. Wishing everyone from coast to coast to coast a safe, healthy and happy #CanadaDay.

[Mastermind Toys @MastermindToys]

Save 20% off ALL Rainbow Loom until July 5!

Making friendship bracelets is a CLASSIC activity for Camp Close-to-Home: crafty kids can make one-of-a-kind gifts using team colours, or just go nuts with cool designs – even glow-in-the-dark charms!

Shop now: https://t.co/H7SU3wv9zW

[Mastermind Toys @MastermindToys]

Which is not to say that grownups can’t make mistakes. It’s how kids see us deal with the consequences, and change in order to do better that counts. #alwayslearning #failbetter

[Mastermind Toys @MastermindToys]

A little quiet-time reading is a time-honoured camp tradition, but what if kids could do OTHER activities with fave book characters? Check out our mad matchups below and share your best in the comments!