Matthew Kelly

I help eCommerce Teams / Founders drive Sales via Digital. Master of finding a brands sweet spot!

[Matthew Kelly @MattyKelz]

X marks the spot. Not entirely sure what I’ve won though. ✈️❌

[Matthew Kelly @MattyKelz]

🚀 Want faster market entry? Focus on digital shelf excellence:
- 3.8x faster entry
- 71% lower customer acquisition costs
- 2.3x higher brand discovery
- 44% better conversion in new markets
#MarketEntry #DigitalShelf #CPG

[Matthew Kelly @MattyKelz]

🚀 How L'Oréal achieved +83% sales growth on Amazon:
- Centralised asset management
- Enhanced product content
- Standardised titles & descriptions
- Implemented A+ Content
- Optimised for mobile shopping
#DigitalShelf #eCommerce #RetailStrategy #FMCG @Loreal

[Matthew Kelly @MattyKelz]

@BBCTomSymonds Is anyone asking why it has taken 7 years (and £££s worth of public money) for a report that we “probably already knew the answers�� too

[Matthew Kelly @MattyKelz]

@Tesco I sporadically have Croissants at your Soho Dean Street branch in London and every time I remember why it’s sporadic. On a Wednesday they are NOT fresh. Please either supply fresh everyday or discount ones that are not. The consumer can tell what’s fresh and what is not!

[Matthew Kelly @MattyKelz]

Sky making redundancies? Guess it's time for their staff to put their feet up and watch some... oh wait, never mind. 📺 #UCLfinal @skytv @discoveryplus

[Matthew Kelly @MattyKelz]

@1985Pete @discoveryplus @tntsports It’s a @skytv and @discoveryplus screw up. PR Teams in damage control and @tntsports sitting back with 🍻 in hand

[Matthew Kelly @MattyKelz]

@AaranDaniel @skytv @discoveryplus They had one job….. test. Test. Test. Something they clearly did not do enough of

[Matthew Kelly @MattyKelz]

@RoyalMailHelp Great thanks Andy. No complaint required

[Matthew Kelly @MattyKelz]

@RoyalMailHelp @AmazonHelp @AmazonUK not sure whose end it is but upon doing a return via Amazon UK this morning at 7:30am, I have thus far, received 178 Royal Mail confirmation collection emails. Can you please fix your internal system

[Matthew Kelly @MattyKelz]

While the action being taken to address the Post Office Scandal is much needed, it also sums up the state of the UK

1. It takes a ITV Series to prompt action
2. The legal system is broken
3. CBEs are given out far too easily

#PostOffice #PaulaVennells

[Matthew Kelly @MattyKelz]

@LinkedInHelp I sent you a DM a few hours back re. Login issues. Can you please look into as I use the platform for business and need to get back in asap

[Matthew Kelly @MattyKelz]

@SG_SkyGarden is this page broken as I'm unable to book a slot - https://t.co/PFi9iq1iAi

[Matthew Kelly @MattyKelz]

Check out the latest article in my newsletter: Rising Powerhouses: Next, M&S, and Frasers Group are Poised to Redefine the High Street https://t.co/iDRrWvKKA5 via @LinkedIn

[Matthew Kelly @MattyKelz]

🚀 REPORT OUT: UK eCommerce Market is Shifting 💥

Did you know that over 45s account for a staggering 40% of the UK eCommerce market?

If you're curious to explore the full report and uncover more insights, let's connect!

#eCommerce #UKMarket #ConsumerInsights #MarketTrends

[Matthew Kelly @MattyKelz]

Think Big, Act Big for Challenger FMCG Brands - read and subscribe below
https://t.co/X8ihDQcg8v

#marketing #startup #MarketingStrategy #DigitalMarketing #d2cbrands #ecommercebusiness

[Matthew Kelly @MattyKelz]

The opportunity for the NBA in the UK is far bigger than the NFL > Read below ↓

https://t.co/h6Ycgqew9p

#nba #sportsmarketing #sportsinsights #digitalmarketing #commercial #amazon #brandmarketing #socialmedia #brandpartnerships #sports #MarketingStrategy

[Matthew Kelly @MattyKelz]

@drcookie1603 @Tesco Happened to us too. Good old @Tesco fail again. They are consistent at consistently being late on deliveries 🚚 these days too.

[Matthew Kelly @MattyKelz]

@HiveHomeUK product feedback. You changed internet providers. There is no simple option to change Wi-Fi #hivefail

[Matthew Kelly @MattyKelz]

@Tesco this is embarrassing. Not the first time this has happened in the last few weeks. Sort out your fulfilment #TescoFails