CBS has already sold out the entirety of their 2024 Super Bowl ads...
The average cost for 30 secs is $7 million. For reference in 2015, it was only $4.25 million
These brands spent their money wisely (A Thread):
The sample size on this study was large enough to get a good picture, but this is still early research. We're building out a bigger sample size for our white-paper, we made over 50+ graphs!
Averages can lie sometimes, so we double checked against medians throughout. 🙂
@robdyrdek That's a wrap! Thank you for reading.
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