Michael Bernhard

B2B brand & marketing · AI / agentic workflows · industrial | Writing on the West from Hong Kong |

[zerohedge @zerohedge]

Europe Learns To Love Tariffs, Canada Learns What Happens When You Don’t https://t.co/Fq4BMe7Fyr

[Nic Cruz Patane @niccruzpatane]

I think @Tesla FSD is ready for advertising.

With FSD now the main product, it feels like the right time.

This technology can save lives, yet many people know little about it or hold false perceptions. The right ads can educate them on how it’s changing the world.

[Michael Bernhard @MBernhardHK]

If @OpenAI and @AnthropicAI want to be regulated so badly, I have an easy solution for them.

Just move your headquarters to Brussels. European regulators have regulations ready. 🇪🇺

[Mario Nawfal @MarioNawfal]

🇧🇪 Scary scenes of the state of Brussels' streets during what the media are calling French-inspired student protests.

Only question is whether there's any hope left for the place at all!

Writer: Mhedi

[Michael Bernhard @MBernhardHK]

Foreign brands went from about 62% of China's car market to about a third. That inversion is the story behind VW, BMW, GM, and Tesla right now.
https://t.co/qqbmvFEClH #China #Automotive
#ElectricVehicles #Volkswagen #Strategy #Tesla #BMW

[Michael Bernhard @MBernhardHK]

BMW pulled a leasing offer for Saxony-Anhalt’s new AfD state parliament president hours after his election.

I don't endorse any party, and I'm not telling anyone how to vote. Purely as economics, marketing, and PR, BMW's move looks like expensive virtue signaling.

AfD took about 44% in Saxony-Anhalt and polls above 30% nationally. Alienating a third of the adult market on purpose is a strange brand strategy. Especially when the same currently struggling company still sells cars into plenty of autocratic markets without blinking.

And the history is awkward. AfD dates to 2013. BMW was already a major German industrial name in the 1930s. Drawing a bright moral line now, while China and other hard regimes stay on the customer list, is a hard sell.

Just my read from Hong Kong.

#BMW #AfD

[Michael Bernhard @MBernhardHK]

Xiaomi delivered its first car in March 2024. Two and a half years later, it outsells Mercedes-Benz in China.

Full report:
https://t.co/qqbmvFFabf

[Nic Cruz Patane @niccruzpatane]

This is why the @Tesla Model Y is the best-selling vehicle in the world.

[David Sacks @DavidSacks]

The Bretton Woods of Super Intelligence

[Mario Nawfal @MarioNawfal]

🇭🇰🇨🇭 For the first time ever, Hong Kong has overtaken Switzerland as the world's top wealth hub.

$2.95 trillion in offshore wealth versus Switzerland's $2.94 trillion, driven by Chinese money and a 2025 IPO boom.

Asian hubs are growing at 9% a year compared to Switzerland's 6%, and the gap is only going to widen.

Source: Reuters

[Endure_247 @Endure_247]

"I have not failed. I've just found 10,000 ways that won't work." — Thomas Edison #Endure #Resilience #Stoicism

[Dudes Posting Their W’s @DudespostingWs]

He explains why some people never feel lazy and how to copy them

[AKIRA THE DON @akirathedon]

WHAT YOU THINK ABOUT THE MOST

With @ScottAdamsSays

[Emir Han @RealEmirHan]

Fight Club was booed when it premiered at the 1999 Venice Film Festival.

Edward Norton remembers it “got booed hard.” and organizers walked out.

During the backlash, Brad Pitt turned to Norton and said:

“That’s the best movie I’m ever going to be in.”

[Scarlett Grace @ScarlettGrace92]

Rom’s smile must be shared everywhere, after all the pain we’ve seen him go through. 🫶🏼

[Tesla @Tesla]

World's first autonomous delivery of a car!

This Tesla drove itself from Gigafactory Texas to its new owner's home ~30min away — crossing parking lots, highways & the city to reach its new owner