Distrust of AI-heavy brands doubled in twelve months. Only 14% trust them more.
Big brands are now paying fortunes to look human. Small businesses get that for free.
Use AI for the plumbing. Keep humans on anything with your name on it.
https://t.co/s5L6XZ2mkS
New work: the brand, site + adaptive matching quiz for ATMA Wellness - connecting South Africans with the right mental health practitioner, not just a name on a list. Warm, guided, stone by stone.
https://t.co/fKJ56V8o46
Your website traffic is going to drop. Good.
Google absorbed the browsers. What's left are buyers. Shrinking analytics, ringing phone.
If your site was built to be visited instead of built to sell, that's the problem to fix.
https://t.co/0laIXjrugM
Just dropped the pilot episode of Whisky Keeper. George Novitskas knows the liquid, owns the room, and now he's got a show. First bottle down. Watch here: https://t.co/cKz5qs9EiG
SA businesses are racing to add AI. Most are layering it onto websites that don't work and brands that aren't consistent.
That's not a tech problem. New post: https://t.co/jos9SFFg3y
Just shipped: portfolio site for a fractional F&B director with 25 years at Four Seasons, Fancourt + more. Charcoal and gold. Does the job. https://t.co/Cj5yn40qDt
Most SA businesses run half their customer conversations on WhatsApp. Few have a real plan for it.
Who replies, how fast, and what happens after hours?
New post on the blog: https://t.co/oMzIHnIMuW
Knowing your HIV status is important for your future.
Respect and love is important no matter what your HIV status.
To the friends I have lost I will remember with fondness today to the ones who are surviving with medication and healthy lifestyle a big hug
#WorldAIDSDay2018
The swastikas, which are also known for being ancient religious symbols, have popped up in place of the usual icons for hotels. https://t.co/2LL0MqFfhX