melis.sol ❤️

marketing, creative direction, content, & branding for web3 🖼 im something of an art collector myself

[melis.sol ❤️ @melis_sol]

Missed out on @okaybears?

Graphic designer here trying to break down the genius of their branding and how to spot another branding play like this early on 🧵👇🏻

[melis.sol ❤️ @melis_sol]

!

[melis.sol ❤️ @melis_sol]

@SolanaXPIF CMXRw6c41NSXrXBVqBxZJUCAmCg7KHmCRqFfeE8S6Mco

[melis.sol ❤️ @melis_sol]

@bobaoppa 412WuAF2riFkAhBufsqBMNLEqUVcjR7tpBYfYrFDrMeR

[melis.sol ❤️ @melis_sol]

@0xMaestro 7AroRnQ9XdSWp8fMqcyZUSmruJSRg6rBpX43BnRSUUFN

[melis.sol ❤️ @melis_sol]

@0xDekadente 412WuAF2riFkAhBufsqBMNLEqUVcjR7tpBYfYrFDrMeR

[melis.sol ❤️ @melis_sol]

@inkmatte gm gm

[melis.sol ❤️ @melis_sol]

blur pump 🤝 pyth pump

[melis.sol ❤️ @melis_sol]

#BONK

[melis.sol ❤️ @melis_sol]

@MrPotatoDip but why do that when we can have a logo that looks great right off the bat?

[melis.sol ❤️ @melis_sol]

why we are not loving the new smb branding 👇🏻

[melis.sol ❤️ @melis_sol]

@GoldieMD84 @CryptoMekaAB 🤝

[melis.sol ❤️ @melis_sol]

@BerryBird69 lol!

[melis.sol ❤️ @melis_sol]

@CryptoMekaAB 🤝

[melis.sol ❤️ @melis_sol]

@Rex__Black Did it? I really like the monke dao branding though! Very well thought out and so high-quality. Wish they went with the same agency instead

[melis.sol ❤️ @melis_sol]

@Gambit_Sol22 wow your pfp tho!

[melis.sol ❤️ @melis_sol]

love @MonkeDAO though and i hold barrels, gen2, and gen3 so this is all just constructive criticism cause i see room for improvements as a graphic designer

what do you think of the new branding?

[melis.sol ❤️ @melis_sol]

one last thing that bothers me though is the typography. it’s not in a consistent typeface.

maybe the designer wanted to emphasize the “M” for monke but it looks way too distracting here and throws off the visual balance