micpreston

fb+ ig + google advertising. ecom. ceo @pinksharkmktg

[micpreston @MicPreston]

14 years in marketing. The platforms change every single year.

The fundamentals never do.

Offer. Landing page. Follow-up.

Get those three things right and the platform almost doesn't matter.

[micpreston @MicPreston]

Your leads aren't bad. Your follow-up is.

Most businesses get a lead, call once, and give up. Meanwhile your competitor called back in 5 minutes, sent a text, and booked the appointment.

5 touchpoints in 48 hours. That's the difference.

#leadgeneration #googleads #metaads #crm

[micpreston @MicPreston]

I knew this client was going to be a problem from day one.

I took them on anyway because I wanted the revenue.

That was my mistake.

Now I walk away from clients like that before it gets started.

Not every client is your client.

[micpreston @MicPreston]

Your monthly marketing report is probably full of numbers that don’t matter.

Impressions, reach, clicks - none of it tells you if you made money.

Cost per lead. Cost per acquisition. Return on ad spend. Cost per booked appointment.

If your report doesn’t have them, ask why.

[micpreston @MicPreston]

Non-negotiable

[micpreston @MicPreston]

Started my agency at 23. If I could do it over:

Niche down immediately. Saying yes to everything keeps you busy and broke.

Charge more from day one. Higher prices attract better clients.

Build systems before things start falling apart.

Would’ve saved me years.

[micpreston @MicPreston]

"Contact us for a free quote" is not an offer. It's a request.

The businesses generating the most leads are leading with something specific. A free assessment. A guaranteed timeline. A fixed price for a defined scope.

Fix your offer before you touch your ads.

[micpreston @MicPreston]

Your ads probably aren't broken. Your landing page is.

9 out of 10 times the traffic is there. The clicks are there. But it's landing on a homepage with no clear offer and no reason to take action.

Same ad spend, dedicated landing page leads double. Sometimes triple.

[micpreston @MicPreston]

Your ads might be working better than you think.

The leads are there. But the close rate is 5-10% and nobody's looking at why.

Slow follow-up. No sales process. No second call attempt.

That's a sales problem. And no amount of ad spend is going to fix it.

[micpreston @MicPreston]

Small daily habits can change everything.

Consistency in small things changes everything, and it reflects everywhere in your life.

#Discipline #BusinessGrowth #PersonalDevelopment

[micpreston @MicPreston]

Getting the structure right can cut your cost per lead in half, or more.

We build systems that get results: targeted audience, irresistible offers, landing pages that convert, and tracking that proves it.

Comment “Leads” and we’ll set up time to review your strategy.

[micpreston @MicPreston]

Unboxing some Corvette upgrades today: spoiler and carbon fiber steering wheel. Installed by @​​team_mpe

#CarUpgrades #CarVibes #Corvette

[micpreston @MicPreston]

Shoutout to @tazzcaps27 for these awesome caps! 🔥 Loving the style and definitely adding these to the rotation.

[micpreston @MicPreston]

Working out isn’t just for my body, it keeps me sharp, disciplined, and consistent.

Showing up builds discipline and business works the same. You don’t need to be perfect, just consistent.

#Discipline #BusinessGrowth #PersonalDevelopment

[micpreston @MicPreston]

If you’re taking strategy, sales, or client calls, Just Call is a total game-changer.

All the features, less hassle, and smarter workflows mean you actually get work done instead of managing tools.

#JustCall #BusinessGrowth #Strategy

[micpreston @MicPreston]

Marketing isn’t about posting daily, a fancy website, or huge ad budgets

Real results come from content that actually connects, a landing page that explains your solution simply, and ads that put your offer in front of the people who need it. 📝

#MarketingTips #MarketingFunnel

[micpreston @MicPreston]

If your funnel isn’t converting, it’s probably missing something:

1️⃣ Speaking to the right audience.
2️⃣ An offer that solves their problem
3️⃣ Being simple and focused on action

The best funnels are simple and clear. Nail these, and watch your conversions improve

[micpreston @MicPreston]

Most businesses waste ad money because they don’t know which calls came from which ads and 📞 CallRail fixes that.

Comment “Track” to learn more.

#BusinessGrowth #MarketingTips #CallRail

[micpreston @MicPreston]

Most businesses waste money on ads because they don’t know which ones actually drive calls. 📞 Call tracking fixes that.

With tools like CallRail, every lead has a source.

If you run a bussineses you need to stop guessing and start investing in what works.

[micpreston @MicPreston]

I’ve read a lot of books that sound great but don’t stick. Atomic Habits was different.

These 3 lessons stuck with me: real accountability, 2-minute starts, and remembering you become who you hang with.

#AtomicHabits #habits #personaldevelopment