Mike Woellert

Inbound Marketing | SEO | Social Media Marketing | Hubspot Inbound Marketing Certified | Cleveland sports fan | Marketer for @OnvoyLLC

[Mike Woellert @MikeWoellert]

The Process:
1. Identify Quality
2. Search your index - filter and manually review
3. Search ahrefs for unlinked brand mentions
4. Pitch prep - create your angle
5. Outreach
6. Reconcile

#SMX #SEO #LinkBuilding @kevinrowe

[Mike Woellert @MikeWoellert]

BuzzStream is a great piece of software for managing and building your relationship when it comes to your outreach.

#SMX #SEO #LinkBuilding @kevinrowe

[Mike Woellert @MikeWoellert]

Building relationships is important. One of the outreach methods that have worked is doing a technical audit to create a value proposition. For example, reaching out about a broken link.

#SMX #SEO #LinkBuilding @kevinrowe

[Mike Woellert @MikeWoellert]

To build 600 links with over 30K emails, you'll need between 15-58 people.

5 minutes per email
160 hours/mo per person
Est number of hrs: 2,308 hours

#SMX #SEO #LinkBuilding @kevinrowe

[Mike Woellert @MikeWoellert]

In a standard link building program, list building, custom emails, developing content (infographics, whitepapers) and outreach is going to take up the most time.

#SMX #SEO #LinkBuilding @kevinrowe

[Mike Woellert @MikeWoellert]

Just going on your own, to generate 600 links, you'll need to send out over 30,000 emails - if you've build out the list.

#SMX #SEO #LinkBuilding @kevinrowe

[Mike Woellert @MikeWoellert]

@asacks21 make sure to use @Mike_Woellert...also Mack as an LB < DL...I do have him among my top30 LB..he's so dependent on scoring settings

[Mike Woellert @MikeWoellert]

@SteveIDP @BigBoardIDP @Slimbo737 @OlingerIDP @SteveWyremski thanks fellas! Please make sure to use @Mike_Woellert

[Mike Woellert @MikeWoellert]

The HubSpot way of going public RT @bhalligan: NYSE welcomes HubSpot in a big way this am.

[Mike Woellert @MikeWoellert]

Met some great people as usual at #INBOUND14 good luck everyone in making things happen...always happy to connect and share experiences...

[Mike Woellert @MikeWoellert]

@tinacpowell it was another great learning experience...if you can, try and find Simon Sinek's keynote...

[Mike Woellert @MikeWoellert]

Yes you will @HubSpot #INBOUND15

[Mike Woellert @MikeWoellert]

Thank you Boston and @HubSpot for another great experience #INBOUND14

[Mike Woellert @MikeWoellert]

Failure is not defeat but an opportunity to learn @Shiza #INBOUND14

[Mike Woellert @MikeWoellert]

This +1000 RT @ewasson: You are blowing my mind with @HubSpot CRM @bhalligan. Kudos to the HubSpot prod & mktg teams! #INBOUND14

[🌻 Laura Fitton (she/her) 🌻 @Pistachio]

"hardships often prepare ordinary people for an extraordinary destiny" CS Lewis #BoldTalks… (w/ @missusP) [pic] — https://t.co/OHo32ZBxX0

[Mike Woellert @MikeWoellert]

What does #customerdelight do? It creates long-time value for your customers #INBOUND14

[Mike Woellert @MikeWoellert]

What's customer delight? It's not customer satisfaction #INBOUND14

[Mike Woellert @MikeWoellert]

Thanks for green juice shot @marthastewart #INBOUND14

[Mike Woellert @MikeWoellert]

One statement that I'll always remember...great leaders may get shut out of the food, but they never go hungry @simonsinek #INBOUND14