*Are your customers buying from you… or slowly moving to your competitors?*
Sometimes, sales don't drop overnight.
A customer orders less. Another stops ordering altogether. A once-regular buyer becomes harder to reach.
And before you know it, the numbers have changed.
> *The question is: Would you notice the signs early enough to do something about them?*
Understanding your customers is just as important as finding new ones.
Efisales — Sell efficiently. Sell more.
> *Distribution Is a Growth Strategy*
Having a great product isn't enough.
If the product isn't where the customer wants to buy it, you don't have a product problem.
You have a distribution problem.
The winners aren't only building great brands.
They're building smarter ways to get those brands into the market.
@moneyacademyKE Borrow money from the infrastructure fund meant for infrastructure to buy infrastructure bonds to build infrastructure and get interest to build infrastructure.
Order from what is available and what is moving — not from a guess and a WhatsApp voice note. That is the retailer side of Efimart. Install the free POS: https://t.co/BSq3emnHFz
Shop owners — this is for you.
Efimart gives your shop a free POS.
Track stock. Track expenses. See what actually moves.
Stop ordering blindly. Order what is selling.
Install: efimart from playstore.
https://t.co/BSq3emn9Q1
Running a shop, kiosk or even a small business doesn't need expensive POS gadget. you smartphone is enough. Download efimart from playstore and you are sorted. for FREE!
🚨🇵🇸🇮🇱 I'M GOING TO BE SICK
Google updated its Gaza maps with extensive high-res satellite imagery... it's hard to even stomach it.
Apocalyptic levels of destruction.
We already knew, but for anyone who wasn't convinced...
Have a look for yourself.
Source: SoarAtlas, Google Maps, @AbubakerAbedW / Writer: Michael
Still running your shop on memory and an exercise book?
You sell all day but can’t clearly see:
– What moved
– What is stuck
– Whether you made money this week
Install Efimart. You get a free POS that records sales and shows you the numbers — plus stock ordering from suppliers in one app.
Download and install free on Google Play →
https://t.co/4ghx1Jfxlm
Selling to Informal Markets isn’t just a book that was launched.
We opened a conversation.
Africa’s informal market is too significant to understand from a boardroom alone.
At the launch of Selling to Informal Markets by Farayi Ziswa, industry leaders came together to explore what it really takes to reach, serve, and grow with Africa’s informal retailers.
As a sales and merchandising automation solution, Efisales is built around this very reality — helping businesses bring visibility to what is happening in the field, understand their customers, strengthen execution, and make better decisions from real-time market data.
Because understanding the informal market starts with being closer to the field.
Proud to have been part of the conversation.
Efisales × Informal Markets × The Future of Route-to-Market
#Efisales #SellingToInformalMarkets #InformalMarkets #FMCG #RouteToMarket #FieldSales #AfricaRetail
*MEET EFIMART 👋*
Your phone can run your shop. 📱
Free POS. Simple records. Smarter business.
Your shop doesn't need complicated systems.
* With Efimart, your smartphone can help you manage sales and keep your business records.
* Download and install Efimart free on Playstore
> The Data Psychology
We trust numbers more when they confirm what we already believe.
That's a dangerous habit.
Good business intelligence isn't about finding data that agrees with you.
It's about being willing to discover that you're wrong
> Manager Psychology
The more you ask for updates, the less time your team has to work.
"How many visits?"
"What's the status?"
"Did the client order?"
"Send me the report."
Information chasing can become a job of its own.
_*Good systems reduce the chasing and give managers more time to manage
> The Rep Psychology
Give someone a target. They'll chase it. Give them context. They'll understand it.
Targets tell people where to go.
Context helps them understand why it matters.
Great teams need both.