⚽🏉 Huw Waters 🏀🎣

Football coach. Sometime angler. Welsh heart. Japanese soul. Yma o hyd. 十人十色。Fractional CMO @TightLinesCMO.

[⚽🏉 Huw Waters 🏀🎣 @OddShapeBalls]

Not sure your #marketing is working? Download your 90-day Marketing Reset Guide and fix things today! The 90-day Marketing Reset Guide is a practical roadmap for #B2B businesses that want focus, confidence, and measurable growth. https://t.co/NfUCNcXjRB

[Tight Lines @TightLinesCMO]

We look at a pattern many #B2B organisations recognise - continuing to fund #marketing that’s stopped working. A must-read for leaders who want to stop defending spend and start fixing it: https://t.co/tNRP4mQXnj

[Tight Lines @TightLinesCMO]

Our latest post explains how common founder behaviours - late-night rewrites, vetoing campaigns, unclear decision rights - undermine execution and how to set healthier boundaries for marketing success. https://t.co/8TOad3R1gz

[Tight Lines @TightLinesCMO]

We're still offering a small number of free 30-minute Marketing Reality Check sessions for Sussex businesses even after UK Small Business Week! More info here: https://t.co/h0dDu9UXbd #SmallBusinessWeek #MarketingStrategy #FractionalCMO #B2B #Sussex

[Tight Lines @TightLinesCMO]

Starting @TightLinesCMO has given me a whole new appreciation of what small business owners deal with every day. As part of #UKSmallBusinessWeek, I'm offering free 30-minute Marketing Reality Check sessions. Message me if you'd like one

[Tight Lines @TightLinesCMO]

Marketing doesn't need to look busy to work. Many founder-led businesses would get better results by making it easier for buyers to understand what they do and why it matters. As part of #UKSmallBusinessWeek, I'm offering free 30-min Marketing Reality Checks. Message to book one.

[Tight Lines @TightLinesCMO]

If you took a month off tomorrow, what would happen to new business?

For many founder-led businesses, growth still depends heavily on the founder.

As part of #UKSmallBusinessWeek, I'm offering free 30-minute Marketing Reality Check sessions.

Message me if you'd like one.

[Tight Lines @TightLinesCMO]

We're offering a small number of free Marketing Reality Check sessions for #Sussex businesses during UK Small Business Week, 1-7 June. Interested? More info here: https://t.co/h0dDu9UXbd

[Tight Lines @TightLinesCMO]

40% of small businesses say they don't have the time or resources to attract new customers.

I believe it.

As part of #UKSmallBusinessWeek, I'm offering free 30-minute Marketing Reality Check sessions for business owners.

Message me if you'd like one.

[Tight Lines @TightLinesCMO]

UK Small Business Week starts today.

I'm offering a number of free 30-minute Marketing Reality Check sessions this week.

If your marketing no longer reflects the business you've become, let's have a conversation.

DM if you'd like a slot.

[Tight Lines @TightLinesCMO]

If you’re entering #Japan, alignment between #sales and #marketing must be built around how decisions actually move inside #Japanese organisations - not around your #UK pipeline... https://t.co/xwDT2sMMre

[Tight Lines @TightLinesCMO]

UK Small Business Week starts Monday. I'm offering a small number of free 30-minute Marketing Reality Check sessions. If your business feels like it should have more momentum, let's talk. No sales pitch. Just honest feedback and practical advice. DM to book a slot!

[Tight Lines @TightLinesCMO]

Why Agency Owners Keep Saying Yes to the Wrong Work - we take a look at the split-second pressures that lead smart #agency founders to take on the wrong briefs and the guardrails you can put in place to stop it. Read the full article: https://t.co/tQAVSQI5Xr

[Tight Lines @TightLinesCMO]

Free #Marketing Reality Check sessions for #Sussex businesses during UK Small Business Week (1–7 June).

If your marketing feels out of step with where the business is today, these sessions are designed to help.

More info: https://t.co/h0dDu9UXbd

[Tight Lines @TightLinesCMO]

Considering a #Fractional #CMO for your business? Our article outlines real #UK rate benchmarks (day rates and monthly retainers), the scope of work you should expect, and how to choose the right option for growth-stage businesses. Dive in... https://t.co/XFnvgfDaj7

[Tight Lines @TightLinesCMO]

Early engagement in #Japan can create a false sense of progress. If you’re expanding into the market, our article outlines practical shifts to your #B2B #marketing approach to increase conversion and reduce friction. Read more: https://t.co/kA4MXZdbfR

[Tight Lines @TightLinesCMO]

I spent months using #ChatGPT in real marketing projects. The conclusion: relying on AI to write long-form, strategic, or commercially sensitive content can damage your brand. Read more: https://t.co/GJ3Tt9ScyZ #B2BMarketing #AI #ContentStrategy #BrandLeadership

[Tight Lines @TightLinesCMO]

Tight Lines is taking part in UK Small Business Week 2026. We’re offering free 30-minute Marketing Reality Check sessions for B2B companies during the week. If your marketing isn’t reeling in enough business, something isn’t working. Message us if you'd like to book a session!

[Horsham Tigers FC @HorshamTigersFC]

@HorshamTigersFC is holding U18s Open Training session. Thursday 21st, details below 👇

[Tight Lines @TightLinesCMO]

CEOs, if your #marketing looks busy but revenue growth is unclear, a #Fractional #CMO can change that. Expect decisive prioritisation, a revenue-focused marketing plan, and transparent measurement so you know what’s driving pipeline. https://t.co/uMIY8NPLin

[Tight Lines @TightLinesCMO]

Beware the #FractionalCMO Who Hasn’t Done the Senior Job - a practical guide for leaders hiring #fractional #marketing support. The fractional model is powerful but only when backed by genuine senior experience. Read the article: https://t.co/lXXr5Xr7Nw