if you are coming out with an idea and not have a plan for it to be different and in all be REMARKABLE! then just think again with this and also figure out who cares.
Yes that ideas are very good! but is it REMARKABLE?
SPREADING YOUR IDEAS!
Don't be deceived by being good and over following trends and loss your originality, Trends is becoming usual or if it's not usual, many of us has forgotten doing the usual thing doesn't give an usual results.
Staying soft and different, for example if you are working on the road and you see a dog with six legs I believe you will want to stop, look and have a thought run through your mind, that is what being different does, the different is in your originality.
Being original is one remarkable thing that people don't easily forget in a hurry especially this period where we have too many choices and very little time,