Olivia Barrow

Content strategist & writer. Owner of Olivia Barrow Communications. Aspiring novelist. Always up for a challenge.

she/her

[Olivia Barrow @OTroubleB]

Just realized that an article I wrote is the number one search result for the phrase "how to receive an award." That's cool, but what's even better is that in this article, I discuss shitting my pants. #personalbrand

[Olivia Barrow @OTroubleB]

Excited to see @growandconvert make this shift in our messaging. It's a better reflection of the value we've been bringing to clients for years (which always went way beyond content marketing).

[Benji Hyam @benjihyam]

We have a new website headline/subhead for @growandconvert.

We feel like this headline better communicates the value that we deliver to our clients. Less about "blogging" and "content marketing" and more about delivering results through rankings and conversions.

[Olivia Barrow @OTroubleB]

Urban Triage is an incredible organization doing amazing things in Madison & Dane County. Please consider joining me in donating to support the launch of a youth homeless shelter! https://t.co/QQRZfIPO0d via @keeladotco

[Olivia Barrow @OTroubleB]

@justfrag @rettmadison I second Madison!

[Olivia Barrow @OTroubleB]

Update on life after adopting 2 kittens: Half as productive, half as stressed. 🤷‍♀️

[Olivia Barrow @OTroubleB]

I don't have a strong stats background but I did excel at algebra. Am I missing something or does this graph make no sense? Is this supposed to be half of a 4-quadrant matrix? or is the Y-axis "investment" below the intersection with the X-axis, but "receiving value" above?

[Olivia Barrow @OTroubleB]

@deveshkhanal He's consuming content while preparing breakfast for his two kids. He's classy (placemats) but is in such a hurry that he forgot the plates.

[Olivia Barrow @OTroubleB]

I think it would be incredibly satisfying to drive through an inactive interstate highway work zone (like on a Sunday) at 70 mph and just hit every single orange barrel for like a half mile.

[Olivia Barrow @OTroubleB]

@jimmy_daly Turns out, really good content usually ranks really well if you truly meet search intent. Check out what my colleague at @growandconvert says about SEO writing. https://t.co/MpPxCR4hCQ

[Olivia Barrow @OTroubleB]

Can anyone tell me what the hell a "data lake" is and why it needs a "heart-warming experience" campaign? 😂

[Olivia Barrow @OTroubleB]

Can anyone tell me why websites (amazon, random e-commerce sites, etc.) sometimes load in Spanish for me? No hablo ...

[Olivia Barrow @OTroubleB]

@benjihyam @magdalenakala True - but then the pull of being in the same country as your family is still really strong. I've tried the nomad thing, and discovered that community and family were more important than an exotic life. Plus 8+ hr time diffs suck even if your whole job is asynchronous.

[Olivia Barrow @OTroubleB]

@benjihyam @magdalenakala I think smaller cities (like Madison) are going to explode because of this trend. I don't expect to see lots of remote workers flocking to the country. The cultural draw of city life is too strong.

[Olivia Barrow @OTroubleB]

Had a breakthrough with marathon training this weekend. Found a fueling solution that seems to work with my gut.

The bad news: it involves drinking 400 calories of flavorless carbs before my long runs.

[Olivia Barrow @OTroubleB]

@yourolly American here ... how do YOU say your name??

[Olivia Barrow @OTroubleB]

@TKDano Start in the middle - start wherever you know the meat of the article is. Come back to the beginning later. It'll usually be obvious how much context you need to provide in the intro to set up the great arguments you've just written.

[Olivia Barrow @OTroubleB]

@deveshkhanal AI may be able to write product descriptions but will it ever be able to compete with our snark and hyperbole?

[Olivia Barrow @OTroubleB]

OMG how am I hungry again?

Oh right, marathon training.

[Olivia Barrow @OTroubleB]

In 12 months, I got a software testing tool’s blog to rank in the top 3 spots for 26 keywords with extremely high buying intent — and I’ve never written a line of code in my life. Here’s how I approach writing about topics I don't have expertise in.

https://t.co/mAcvjNqrcc

[Olivia Barrow @OTroubleB]

Another great case study on content strategy from my teammates @growandconvert: https://t.co/kig4yT8hfX

[Olivia Barrow @OTroubleB]

@deveshkhanal OOH I LIIKE THAT!