$OM became the first CEX alt to pull a 100X gain this year.
Currently trading at $2.26B mcap -- the RWA sector has never had a bull run, so the upside has no cap -- $OM might keep pushing upwards to discover that cap, where other RWA projects might aspire to follow.
What really works for $OM?
$OM doesn't have crazy on-chain stats.
It looks like they are still in the pre-demand stage, where they're busy building their ecosystem. Yet, they had a great run because of a strong speculative premium driven by constant engagement from the team.
The team behind @MANTRA_Chain made sure the community aligned with their vision -- regular and effective communication with the community has been key, delivered in a language they can understand.
When retail investors hear about their position regularly in a positive way, get to talk with the founder, and feel pumped after each conversation, they build conviction.
They size their bags, encourage others to do the same, and as the coin starts getting the right attention and outperforming the entire alt market, it eventually becomes a cult -- an undisputed king in a bleeding market.
$OM's community nailed it.
The founders nailed it.
It was tough, not easy.
Other altcoin teams should do a case study on $OM to understand effective communication, community building, marketing, and incentive distribution.
🇹🇷 If you're in the Queen of Cities (Istanbul) this evening, join the xPlore meetup hosted by @xAllianceDAO & @MultiversX
🔥 All Web3 enthusiasts are invited along for an evening of food, drinks and conversation.
👇