Dr. Atul Parvatiyar

Professor of Marketing Practice, Rawls College of Business, Texas Tech University. Entrepreneur and Strategy Consultant. Opinions are mine

[Dr. Atul Parvatiyar @Parvatiyar]

“The program for the 6th AIM (Aiin Management) Conference on March 20th and 21st 2026, is now available online at: https://t.co/96vio9d0l8

Registration is open on Eventbrite at: https://t.co/DufFHN5Kbp”
#AIInManagement
#aiinmarketing
#aiinfinance
#aiinaccounting

[Dr. Atul Parvatiyar @Parvatiyar]

RAAGEET by Priyani Vani Panditt | Enjoy Indian Classical Music in Hindi ... live show in Lubbock, TX on October 10, 2025 https://t.co/6wx78Qeic3 via @YouTube

[Dr. Atul Parvatiyar @Parvatiyar]

Raageet by Priyani Vani Panditt #bollywoodhits #music #concertalert #lub... https://t.co/eiueCZ2Eyz via @YouTube

[Dr. Atul Parvatiyar @Parvatiyar]

https://t.co/GhFE1SncmZ

[Dr. Atul Parvatiyar @Parvatiyar]

@grok Can balance of payments show us the total flows of money into a country from access to foreign markets beyond proceeds from international trade? If so, then why are some economists using balance of trade to justify tariffs?

[Dr. Atul Parvatiyar @Parvatiyar]

Good news! Our article “Confronting the deep problem of consumption: Why individual responsibility for mindful consumption matters,” in Journal of Consumer Affairs (with @JagSheth ) is now a Top Cited Article. Read it here https://t.co/jVyohf4Tr2 #TopCitedArticle @wileyinresearch

[Jeetu Burdak @Jeetuburdak]

भारत सरकार से आग्रह है "होली पर्व पर बैन" लगा दिया जाये, अमन चैन वाले देश में नफ़रत और क्रूरता बढ़ती जा रही है। 🙏

https://t.co/ZwD1LOE7od

[Dr. Atul Parvatiyar @Parvatiyar]

Oh well my guess was right. Ahead of a major deal discussion this week, here comes the confirmation

[Dr. Atul Parvatiyar @Parvatiyar]

With the new executive order on not enforcing the FCPA Act, will the door open for countries, such as India, to buy US military aircrafts? Also, will the US indictment against an Indian businessman be dropped for paying bribes in India for solar energy projects? Wasn’t the FCPA Act amended within 6 months of initial enactment to allow payment of facilitation and “lubrication” fees abroad? Companies often use agents to make these “small” payments. RIP business ethics. #FCPA #Ethics

[Dr. Atul Parvatiyar @Parvatiyar]

Check out our article on how decades of intentional consumption, materialism, affluence, and hedonism, fueled by advertising messages, have created the deep problem of unsustainable consumption and what we need to do about it. @Parvatiyar & @JagdishSheth https://t.co/YxDn33OTuA

[Dr. Atul Parvatiyar @Parvatiyar]

⁦@JagSheth⁩ and I are thrilled to receive the 2023/2024 Shelby D Hunt Award for the article most cited over the past five years for our article on Sustainable Marketing published in the Ruby Issue of the Journal of Macromarketing. #sustainablemarketing #marketingstratgy.

[Dr. Atul Parvatiyar @Parvatiyar]

@JagdishSheth and I are thrilled at being presented the 2023/2024 Shelby Hunt Award for our article on #sustainablemarketing in the @JMacromarketing
@EmoryGoizueta @TTURawlsCollege
@MacromarketingS
#Sustainability #SustainableDevelopment
#MarketingStrategy #Marketing

[Dr. Atul Parvatiyar @Parvatiyar]

@JagdishSheth and I are thrilled to receive this award for our article published in the @JMacromarketing on Sustainable Marketing that has been cited the most over the past 5 years.
@EmoryGoizueta @TTURawlsCollege
#marketingstrategy #macromarketing #sustainablemarketing #Sustainability