Daren McCormick

Join me in my everyday journey through the world of brand damage.

[Daren McCormick @Project3rdEye]

@bbc5live used this last week. Nothing wrong with it. Check out the date.

[Daren McCormick @Project3rdEye]

@BBCBreakfast Brand GB- it's generally wiser 2 focus on ur strengths. U don't hear much about Beckhams weaker left foot or heading ability!

[Daren McCormick @Project3rdEye]

@BBCBreakfast England the brand is built on a series of values. Our history, culture, diversity is far more important to attract visitors.

[Daren McCormick @Project3rdEye]

@BBCBreakfast is he really a branding expert?? He is full of it!

[Daren McCormick @Project3rdEye]

Use bio-degradable bags. Like paper bags in the US #theoneshow

[Daren McCormick @Project3rdEye]

Barclays worst in complaints. Then Lloyds & Santander. How do complaints compare as a % of clients? Does the table stay the same? #watchdog

[Daren McCormick @Project3rdEye]

John Lewis opening in Tamworth. No disrespect 2 Tamworth but do #WolverhamptonCouncil eva ask why they can't attract these stores 2 our town

[Daren McCormick @Project3rdEye]

Council thinking about the hectic social lives of the elderly #WolverhamptonCouncil http://t.co/fRVNGu1

[Daren McCormick @Project3rdEye]

How many high street traders think outside their boxes & diversify their offerings? Stop, step back & really think! #BBCBreakfast #branding

[Daren McCormick @Project3rdEye]

Went 2 Waitrose in Wolves yesterday. Went 2 customer services on 4 occasions 2 get fruit&veg prices. This is becoming annoying!#Branddamage

[Daren McCormick @Project3rdEye]

Is it my TV, the screen turns orange during studio interviews but is ok 4 all else. And yesterday. Also Simons just lost sound @BBCBreakfast

[Daren McCormick @Project3rdEye]

Shelll?? Quality! #BBCNews

[Daren McCormick @Project3rdEye]

Is it me or have #thesundaytimes got their millions & billions mixed up? #richlist

[Daren McCormick @Project3rdEye]

Why do food retailers put reduced stickers over the main content of the labels? Just leave it to the barcode area #Waitrose

[Daren McCormick @Project3rdEye]

RT @OpenCellUK: Is your brand a slave to the sales force? Think Ferguson and Beckham!

[Daren McCormick @Project3rdEye]

#ff @IFASuccess @wishartwealth @jonhrcornell @IpswichBuildSoc @Assureweb @AmiraNorris @peterblackburn @david_ferguson @FTAdviser > Cheers PL

[Daren McCormick @Project3rdEye]

The A-board outside the shop read "We have all the top brands at top prices!" And they wondered why they were quiet. Schoolboy error!

[Daren McCormick @Project3rdEye]

Chancellor is losing revenue on petrol as people travel less. Lower duty & they will maintain revenues yet make us happy. Easy #BBCBreakfast

[Daren McCormick @Project3rdEye]

@garymmccormick £700 please.

[Daren McCormick @Project3rdEye]

Bought a bottle of red at #Morrisons. Had loads of dust on the bottle neck. Not gd 4 the #TerraFrance brand! Distribution wrkn hard 4 U?