Proof-of-PR 🎧

Proof-of-PR Podcast: Your passport to the world of public relations for Bitcoin and Web3 - brought to you by the team at @MelrosePR and @bitwirefeed

[Proof-of-PR 🎧 @ProofOfPR]

Las Vegas. @TheBitcoinConf. A brand new studio. And a camera rolling.

@zempcapital opened the doors to his newly launched @blockhash55582 studio and we filmed on the ground IRL.

This one's worth a listen. Out on youtube and podcast streaming platforms June 16th.

[Proof-of-PR 🎧 @ProofOfPR]

Full Episode: https://t.co/0lmdQKWQU3

[Proof-of-PR 🎧 @ProofOfPR]

Ivie Satjin on earned media for tokenization companies targeting institutions.

She pitched the ERC-3643 standard reaching final stage in the Ethereum ERC process as a community milestone, not a product story.

Cointelegraph covered it. Other outlets followed.

[Kelley Weaver @cryptokelley]

This week on @ProofOfPR I sat down with @iamevandrake, founder of Soulcraft, an agentic marketing agency built for the AI era.

His take: brand is consistency. Most companies skip the identity work and just copy what everyone else is doing.

Evan believes every brand has a soul. Know what that is and everything else follows.

#PRtips #ProofofPR #MediaRelations

[Kelley Weaver @cryptokelley]

Full Episode with @iamevandrake: https://t.co/4hNXVrkfxx

[Kelley Weaver @cryptokelley]

Full episode here: https://t.co/r1T4Kiwvqm

[Kelley Weaver @cryptokelley]

New episode of @ProofOfPR alert!

Brands like Nike spent billions for logo recognition. Bitcoin's orange B did the same thing and nobody wrote a check for it.

@mikegermano on why Bitcoin might be the #1 open source brand of all time.

#PRtips #ProofofPR #MediaRelations

[Kelley Weaver @cryptokelley]

The Finding Satoshi documentary is finally out today.
I'll be honest, when I first heard about it I rolled my eyes. Yet another doc trying to solve the Satoshi mystery... but this one surprised me.

This is a four-year forensic investigation asking a question that's never been properly answered: Who created Bitcoin?

@natbrunell said it perfectly: "It's less about putting a name on Satoshi and more about tracing where Bitcoin came from: the ideas, the people, the years of cryptographic work that made it possible." Spoiler: it's not about human greed.

The @franfinney moments hit hardest. Natalie said it best: "Their love was an inspiration. Fran's love for Hal comes through in every word she shares."

Nearly a decade in this industry. I've never seen this story told this way. Can't wait to hear what you think.

Watch it at https://t.co/e4OEmfQBql. Use code KELLEY for 20% off.

[Kelley Weaver @cryptokelley]

"Regular Web3 marketing won't work" for reaching institutions. @IvieSatijn of @Somma_hq breaks down what actually does.

A new episode of @ProofOfPR is live!

#PRtips #ProofofPR #MediaRelations

[Kelley Weaver @cryptokelley]

Catch the full episode with @IvieSatijn of @Somma_hq here: https://t.co/TPBouPwjs3

[Proof-of-PR 🎧 @ProofOfPR]

🎙️ For more tips from @nottjmiller (and laughs), watch the full episode here: https://t.co/jFZCY7nH8c

[Proof-of-PR 🎧 @ProofOfPR]

@nottjmiller teaches us how to keep Bitcoin messaging light & fun.

"You have to meet people where they are. If their eyes start to glaze over, stop."

And if you want to get someone really hooked? Gift them some.

Sometimes the best orange-pill isn't a lecture. It's $5 of BTC.

[Proof-of-PR 🎧 @ProofOfPR]

Catch the full episode here: https://t.co/jC4vUbDyA0

[Proof-of-PR 🎧 @ProofOfPR]

"It's not like I start building it from scratch four months before the event. It already has its reputation."

@MaKristyn on what large-scale event PR for @TheBitcoinConf actually looks like behind the scenes.

💡The groundwork phase is the real work.

#BTC #cryptoPR #PRtips

[Proof-of-PR 🎧 @ProofOfPR]

🎙️ Full episode here: https://t.co/MJMKFaWmNS

[Proof-of-PR 🎧 @ProofOfPR]

@MaKristyn came on the pod to teach us how to build real relationships with reporters:

→ know who you're pitching
→ know what they care about
→ bring something worth their attention

"It's like a sale where there is no exchange of money -- the currency is the information"

[Proof-of-PR 🎧 @ProofOfPR]

@MaKristyn came on the pod this week to teach us how to build real relationships with reporters:

→ know who you're pitching → know what they care about → bring something worth their attention

🎙️ Full episode: https://t.co/MJMKFaVOYk

#PRtips #MediaRelations #ProofofPR

[Proof-of-PR 🎧 @ProofOfPR]

@AmandaWhitcroft Catch the full episode here: https://t.co/93I6fS6t9j

[Proof-of-PR 🎧 @ProofOfPR]

Trying to be everything, everywhere, all at once? That's the fastest way to resonate with no one.

@AmandaWhitcroft of #WhitcroftPR advises that when you sharpen your narrative to one core insight, you match reality.

The result: better media convos + more confident founders ✅

[Proof-of-PR 🎧 @ProofOfPR]

"If your influence only exists when the market is up, it's fragile."

@AmandaWhitcroft helps us kick off Season 4 of Proof-of-PR with some hot tips on personal branding💡

Full ep. here: https://t.co/93I6fS6t9j