An interesting thought experiment: If @elonmusk entered the mortgage industry, how would he change it?
As we’ve seen with @SpaceX , Musk doesn’t subscribe to conventional wisdom. He was told that launching rockets into space was impossible and illegal without NASA. He also knew the technology and parts required didn’t exist, and yet he built his own parts, engines, and ecosystem.
So, if Musk entered the mortgage industry, here's how he might approach it.
There are way too many hops and hurdles to manufacture a loan.
The current system is rife with bottlenecks, which include outdated practices and sacred cows like:
⛓️💥Credit bureaus and FICO scores
⛓️💥GSE (Government-Sponsored Entity) requirements
⛓️💥Clunky Origination Systems that impact the consumer experience
⛓️💥A workforce that relies on traditional methods
In this thought experiment, Musk could:
🏭build an alternative credit scoring system, one based on more robust and granular data that could assess risk in real-time, rather than relying on decades-old scoring methods
🏭just like how he pushed for electric car subsidies with Tesla, Musk could push for a new form of mortgage-backed government guarantees or subsidies
🏭build a cutting-edge, AI-powered Loan Origination System (LOS) and Point of Sale (POS) solution.
🏭sell via a fully digital and automated model, where customers engage directly with the platform, eliminating unnecessary intermediaries and dramatically reducing costs
You might even turn this thought experiment to game out how @elonmusk@VivekGRamaswamy@pmarca may approach cutting government costs, such as eliminating CFPB or reworking how GSEs are owned and operated, including government housing guarantees. @realAsterKey
Are you tired of having your data hacked from companies that store your data? Us too! Aster Key: Start your mortgage anonymously https://t.co/eSk80kAWtJ by @realAsterKey h/t @chrismessina for hunting!
The hacking of our personal and financial data is out of control. Just the other day, another piece of ���� data broker, called - National Public Data - lost everyone's personal information in the US, UK, and Canada, including billions of records.
We should put a big blow-up rat in front of the National Public ***loser of Data*** - executives' homes. 🐀
So it's with this foul-smelling wind 🧀at our back we're pre-launching a solution to these buttheads on #ProductHunt on Friday, Aug 16.
With https://t.co/g9BlxmiYe6 you can at least secure your data, and when you take it out on a date, let's say, apply for a mortgage - you can do it anonymously.
@just_karthik_ This is so cool, even though launched last year!!! It's a beautiful site -- thanks Karthik. We're excited to be launching on PH this Friday and lucky to come across this.
@MostlyMortgages Hey Craig, I would love to invite you to check out our app called AsterKey, a new app that aims to help you and your clients keep their data safe and private, avoiding the recent trend of hacks and data leaks.
Cheers!
@SalvoMortgage Hey David we would love to invite you to check out our app, Our goal is Data security for you and your customers. get in touch and learn about AsterKey, its free!
🏡Listing agents: HOME SELLERS love it when you don't let anyone in their homes without verifying their identity and the assets needed to close. This can be a great part of any listing presentation.
📱This is a fast verification process via the Aster Key app. 🚗Buyers can even do this from their cars, sharing their Proof of Funds letter with w/you via email! It's that simple. You can let the buyer or their agent know the minimum assets required to get access to the home.
🆓This is a FREE Proof of Funds service to show the value of Aster Key.
🤝Lenders, let your referral agents know about this. It's a stepping stone to a more formal pre-approval from you. 😍You can also brand the app to you, to create a closed loop between you, the agent, and the borrower. Provide value to all participants helping the home buyer.
hashtag#mortgage hashtag#homesforsale hashtag#asterkey hashtag#proofoffunds
If you PROTECT me, I will trust you.
If you EMPOWER me, I will be loyal to you.
If you WOW me, I'll sing your praises.
Do you have a mortgage channel that: protects🔒 , empowers🙌 , and wows 🎆?
Empower people to secure their financial data on their terms. They will use it to apply for a loan with you. Yep, there's an innovative app for that. Try it as a consumer for free, and when you want to brand it to you - reach out: [email protected]
Scan the QR code to download our app!
#mortgage #finance #innovation #AsterKey
#datasecurity #moneylending
LOs: Our free Proof of Funds letter is getting thousands of looks, and it's still in beta! Be the first to key Realtors in.
INMAN NEWS wrote, “Aster Key makes proof-of-funds easier, more secure…”
📲learn more at https://t.co/8Ft2xh2fPk
or download Aster Key using the QR code below!
Backstory:
💡A real estate broker gave us the idea. So we added it to the Aster Key app. That's how we roll.
He was annoyed that his client sent over a statement with millions in assets for a $750k commercial property, where the seller was asking for proof of funds. Negotiation fail! Not safe either -- sending bank statements.
So we created a self-serve asset verification tool where buyers can set and verify any amount to be verified via the app, and then share or print it out for the Realtor.
Then, we realized this is a great agent referral tool for LOs.
Free - tell Realtors about it - it’s free for homebuyers to use.
👀LO's, a paid version links you to homebuyers who use Proof of Funds if they want to later APPLY for a loan. DM for the details.
❤️At Aster Key, we are working to change the game for lenders when it comes to consumer data.
🌱Our approach is built on "first principles" to ensure every feature is designed with privacy and trust in mind.
❌In today's world, it isn't easy to know where your data ends up once it's uploaded to a lender. It's like giving someone a key to your house, and then they give that key to hundreds of others.
🤝Aster Key is here to fix that process by putting the consumer in control of their data.
🏆Positive externalities when you do this are more loyal borrowers and lower costs to produce loans.
#cybersecurity #toplendersinnovate #trust #privacy
#DataSecurity #informationtheft #cyberattack
🖊️Now I know how top producers sign so many contracts - removable hands!
👐See the pic below.
🤝Our new self-serve Proof of Funds letters (part of the Aster Key app) are a great tool for lenders to provide to their real estate referral partners.
🖼️To illustrate, I asked Microsoft Co-Pilot (running on Chat-GPT) for an image of a loan officer talking to a real estate agent.
🤖AI computers are smart, always innovating.
#slightofhand #assetverificaiton #realestateagent
#proofoffunds #DataSecurity #fincenalSecurity