#BossNoeul
The point is not the boys can’t hug fans or others. The point is selling as benefits becoming they are losing their body autonomies and privacies. Skinship is a very personal and sensitive thing, which is all depending on individual’s relationships and comfortable levels. When you gave the boys have no choice to choose their own social distances and body autonomies, that’s inappropriate against human right.
Selling hug is inappropriate in the first place, no matter what adjustment you are going to make now!
Suggest you to:
1. Remove this hug benefit and reimburse fans who have bought the benefits.
2. Don’t ask or use BossNoeul to make apologises to the fans. And don’t ask the boys to do more benefits to trade for your sorry. That’s not their faults at all.
3. Review all of your coming up event contracts with your business partners including overseas, to remove and amend activities and benefits that might cause issues and concerns.
4. Hire your own professional translator to review your event contents and lawyer for your contracts in particular for events in overseas.
5. Provide a clear and concise update to all fans, about this case management. What’s the situation? How you are going to fix this issue? What’s the outcome?
6. Treat your artists with appropriate welfares. They are the one who bring business to you. Be clear on that.
Regards
"Hug Benefit" in a separate room where photography is prohibited !?
Aren't the benefits a bit excessive !?
BossNoeul are artists.
Selling physical contact in exchange for money is wrong.
Please, ensure their safety 🙏
Please be more careful in the future in selecting and organizing jobs for your artists. If fans hadn’t raised concerns who knows what could happen? The event was announced weeks ago. Last time the boys had to spend extra time accommodating fans bc additional benefits were sold without prior agreement.
Other companies limit and restrict physical touches for the sake of their artists’ safety and well being. If anything went wrong how would it affect their career, image, and future opportunities, esp in china where they’re not in their home country? Have you ever thought about the consequences? It would affect your company too.
Please make adjustments on the activity format cause i strongly object to anything that can harm their reputation and i hope this HUG benefit can be completely removed off the list because no matter how it’s presented, it is so wrong and such benefit shouldn’t have existed in the first place.
They’re not objects or cash cows.
and YES DON’T YOU DARE MAKE BOSSNOEUL BOW TO FANS AND APOLOGISE DURING THE EVENT when it’s totally not their fault. It’s agency responsibilities to protect them
Nan Brand party with #BossNoeul at HangZhou on 29.11.25 Q&A here clearly stated that: about special benefits in their Q&A … all benefits were approved by the artists agency… instructions of implementation will be provided later
As of the poster, they have not announced the hugging rules yet as per Q&A
本场所有特别环节福利,规则全部由艺人工作室制定,稍后跟随注意事项一起公布给大家 which means
For all special benefits in the event, all rules would be established by the artists’ agency company. These will be announced later
𝐑𝐄𝐀𝐃 𝐓𝐇𝐀𝐓: 𝐀𝐋𝐋 𝐁𝐄𝐍𝐄𝐅𝐈𝐓𝐒 𝐖𝐄𝐑𝐄 𝐀𝐏𝐏𝐑𝐎𝐕𝐄𝐃 𝐁𝐘 𝐓𝐇𝐄 𝐀𝐑𝐓𝐈𝐒𝐓𝐒 𝐀𝐆𝐄𝐍𝐂𝐘
At least now MMY is talking, would like to thank everyone for speaking out about this. Hopefully they will make amendments and really hope MMY to be more careful after this. I know you want to make profits but it shouldn’t be this way. I won’t stay quiet if it’s affecting BossNoeul.
and here the answer...
I'm still waiting for their answer to all my questions, because I think what they are doing is exploiting their artist, and that is a very bad action and I hope all the Chinese fans who bought the 80 benefit set "HUG" can still maintain their boundaries
Although muchhhh delayed, thank you for finally responding
“Regarding the concerns related to the event involving our artists, the company has acknowledged the matter, as it resulted from a miscommunication regarding the benefits. We are currently coordinating with the event organizers to adjust the activity format to ensure it is appropriate and beneficial for all parties involved.”
Just a few suggestion:
1. Please be more clear in your statement- please do specifically mention which artists and which events to AVOID ANOTHER MISCOMMUNICATION
2. YOUR MISCOMMUNICATION has resulted in massive chaotic response from the fans even those outside the fandom, please be more careful and hire a certified translator to negotiate all the events involving overseas schedule.
3. MY BIGGEST REQUEST- please treat BossNoeul as a human being, not a toy for you guys to make easy fast money. Please be considerate to your own artists’ welfare please.
Remember, people are looking at your
company eversince this issue got blow up, so any more mishaps after this, we won’t stay silent OKAY!!!
#BossNoeul
I need more people to know about this. This is a BossNoeul event in Hangzhou on 29/11. They sold a “HUG” benefit for 399rmb (1820thb). All 80 packages have been sold out.
From queries made by people to Nan, it seems the benefit is a “real hug” that will be done privately in another room and no recording is allowed.
WHAT in the everloving f*ck is this sh*t???