Got bored earlier. Sat down, started writing and came up with 73 things I need to do for my business this week. Crazy to think what if I wouldnโt have been bored today ๐ค
2. Do we need it?
Once we established our brand identity (this took awhile), I said no to most product dev projects. Aside from wanting to protect cash flow, I tried to remember our goal. This is key.
3 product development rules I created when starting my brand { @ManeTameUSA }:
1. Can we be innovative?
2. Do we need it?
3. Is it aligned with who we are?
1. Can we be innovative?
In most industries there are already many successful brands. Before investing the energy and resources I found it vital to look at opportunities + ask ourselves can we make it different? Can we deliver it better? If the answer was yes I would explore that
Creating a company + building a brand with finite resources in a crowded space is hard.
Imagine being in a forest, at night:
Youโre lost. Cold. Hungry. 1 flashlight (but the batteries are dead) and missing a shoe. Felt it all today.
One day itโll be worth it. Save the date.