Recent valuation declines in SaaS signal uncertainty about the impact of AI. Check out the below. We discuss where AI creates risk and opportunity, and what software leaders need to do... https://t.co/5mgBElo8I7
In this conversation, I unpack what’s really shifting in enterprise AI buying—how leaders are rethinking shortlists, how CMOs and functional heads are reframing risk and ROI, and what organizational readiness now looks like in practice. https://t.co/AjoKiDqurU
I join host Lee Odden for a candid conversation on what it takes to build trust and relevance with today’s business buyers. We cover -- - The role of brand in B2B marketing (hint: it’s bigger than you think) - How leading companies are scaling... https://t.co/T8XSdwAqhp