Rod Solar

Investor | Mentor | Helping refractive surgeons scale their practices by scaling themselves | Over 20 years in the game

[Rod Solar @RodSolar]

“You will become astonishingly good at predicting the behaviour of others as long as you assume they will act in their own best interests.”

[Rod Solar @RodSolar]

Entrepreneurship is the ultimate equaliser.

You create your own path. Your success is a direct reflection of your hustle, your vision, and your ability to execute.

It’s a place for anyone - ANYONE- to break through traditional ceilings.

[Rod Solar @RodSolar]

Your clients are so accustomed to being ghosted by your competitors that just responding to them as if they were right before you is seen as extraordinary and elicits praise.

In a world where so many are mediocre, It really is so easy to win.

[Rod Solar @RodSolar]

The life that I'm living today is a result of the work that I did six and 12 months ago.

[Rod Solar @RodSolar]

Tim Ferriss says, “In the short term, your success depends on your intensity. In the long term, your success depends on your consistency.”

I love that, because it’s undeniably true.

[Rod Solar @RodSolar]

If my competitors are doing better than me in the same business, they're acting smarter than I am.

I could lie to myself and say, "I know better," or I could stifle my ego, look at what they do and learn from it.

[Rod Solar @RodSolar]

The surgeon who shows up late says:

"I don't value your time." "I overlook details." "I'm overbooked."

We can recover, but it better be a good reason.

The higher the income of the person you made wait, the more they value their time.

Being late isn't cool. It's just late.

[Rod Solar @RodSolar]

Hate selling?

Get really good at it. You’ll need to do it less.

Being bad at sales means you’ll have to do a lot more of it.

[Rod Solar @RodSolar]

Life hack: Assume everything anyone says isn’t true.

Clients are busy—they haven't had time to think things through. They often come wanting solutions that won’t get them results.

My job? Help them think clearly, as an advocate for their goals, not mine.

[Rod Solar @RodSolar]

What I'd do if I were starting a private ophthalmology practice to go from 0 to $21,000 in revenue in 16 weeks.

https://t.co/TgfbYqircQ

[Rod Solar @RodSolar]

Refractive surgeons:

Taking on 'hard cases' as a personal challenge may boost your ego, but it often leads to bigger problems down the line.

Protect your team (and your reputation)—focus on ideal candidates and pass on the rest.

[Rod Solar @RodSolar]

Stop waiting for permission to get paid.

Prioritize your cash flow—secure upfront payments, deposits, or prepayment discounts.

Cash is king.

[Rod Solar @RodSolar]

Don’t sell the treatment on the first call—sell the consultation.

It’s like dating: build trust first.

Get them in the door, then recommend the right treatment.

[Rod Solar @RodSolar]

@AlexHormozi Self-disciplined people know willpower isn't sufficient. They alter their environment beforehand to ease the process. It's about minimizing distractions and making better choices. This approach cultivates discipline and achieves goals.

[Rod Solar @RodSolar]

@DrTinaPeers “So many women”… that’s some hard science talk right there.

[JRSJournal @JRSJournal]

Editorial: The Time Has Come for Refractive Surgery to Be Included in the Fight Against Global Visual Impairment Due to Uncorrected Refractive Error @DrDanReinstein @LondonVision
https://t.co/OdRBagh88F

[Cataract & Refractive Surgery Today @CRSToday]

The goal of free offerings, also called entry-point offers, is to acquire new customers. Profits come later. A similar approach can be used for patient acquisition, and this article discusses how #ophthalmology practices can use entry-point offers. https://t.co/qBCbOQUjQR

[Cenk Uygur @cenkuygur]

This will go down as a historic case of political suicide. Getting your own voters to not believe in a contagious disease- for no apparent reason- and then having them die at disproportionate rates breaks world record for a self-own. Trump’s ego almost literally killed the @GOP.

[Rod Solar @RodSolar]

@AnaKasparian The only thing that offends me about this article is the double negative in the title.

[EuroTimes @eurotimes]

The ESCRS Practice Management and Development Committee is hosting a free webinar on Sunday January 17 2021 at 11 am CET. Check out this link for more information and details of how to register: https://t.co/vqRoYC8Gsx
#ophthalmology