Business of Medicine - Rahil Roopani, MD

Physician | Entrepreneur 🩺 started a boutique hair restoration practice w/ my physician wife | CRE

[Business of Medicine - Rahil Roopani, MD @RRoopani]

Haven’t provided an update in a while and that’s simply cause I’ve been trying to juggle work, marriage and fatherhood.

All good things.

But time for an update:

Our practice has grown to two surgeons and two physician assistants and we’ve had significant YoY growth thus far.

But our limiting factor is our time.

The major issue for scaling/growth is that our surgeons ‘generate’ revenue as evaluating patients and providing treatment recommendations is still only carried out by the surgeon.

We’re going to make a slight pivot to expand our service lines in the coming months to include cosmetic dermatology / aesthetics.

Root Hair Institute ➡️ Root Hair & Skin

I’m excited about this change as I am not going to be a provider of these services and solely will focus on the management side of it.

My dermatologist partner and the PAs will serve our patients.

Excited to share this journey.

[Sun Liao @sunxliao]

$CPSH literally everyone who bought today should be sitting on gains... 🫡📈

Looks like we'll get confirmation!

[Houston Business Journal @HOUBizJournal]

This is the second medical plaza acquired under a local firm's new strategy. https://t.co/oCU56805B4

[Business of Medicine - Rahil Roopani, MD @RRoopani]

@InvestingDoc Did she participate in the interview?

[Business of Medicine - Rahil Roopani, MD @RRoopani]

@faraz_tx Telfair

[Business of Medicine - Rahil Roopani, MD @RRoopani]

Sugar Land, TX MOB up and running. First ground up RE development.

[Business of Medicine - Rahil Roopani, MD @RRoopani]

When do we get tariffs on hair transplants from Turkey?

[Business of Medicine - Rahil Roopani, MD @RRoopani]

Plenty of things in healthcare are antiquated.

Doesn’t help that many of the tech platforms (electronic med record, imaging systems, etc) do not have open API to integrate with one another.

Plenty of companies exist and charge a good amount of money to carry out records requests still!!

[Business of Medicine - Rahil Roopani, MD @RRoopani]

@InvestingDoc Yep, but you have something we don’t. Volume.

Nonetheless, you’re providing good pt care and doing right from a business fundamentals standpoint.

As a peer, I’m telling you, spend your energy not focusing on it. Enjoy time with family instead.

You’re going to win either way.

[Business of Medicine - Rahil Roopani, MD @RRoopani]

@InvestingDoc Ultimately volume of reviews will drown out the negative ones.

Easier to do with the volume your group manages.

[Business of Medicine - Rahil Roopani, MD @RRoopani]

@InvestingDoc Yep doesn’t seem like a good fit anyway.

[Business of Medicine - Rahil Roopani, MD @RRoopani]

Workplace culture is more important than you think even if you have a small team.

Implementing structure with roles and responsibilities is a great start…

But it needs to be nurtured and the individuals on the team need to be heard when they’re upset.

They need to be supported and applauded at other times.

Keeping a pulse on that builds up a team that can sustain challenges such as difficult work weeks.

The goal should be for them to not hate coming to work on Mondays.

[Business of Medicine - Rahil Roopani, MD @RRoopani]

@AlexLathery Promoful

Swagify

@nnkurji

[Business of Medicine - Rahil Roopani, MD @RRoopani]

This past weekend, I used a power washer for the first time to clean the deck.

It was a blast and made me feel like a manly man for about 2 hours…

Then it became a chore that I would happily pay someone to do lol

[Business of Medicine - Rahil Roopani, MD @RRoopani]

@HealthcareREguy Which market is this? $950 seems outrageous unless there’s a heavy ASC component, etc but even then, still high

[Business of Medicine - Rahil Roopani, MD @RRoopani]

@RahilBerani Something called “Spocking”. The person who injected should’ve gone more lateral on both sides of the forehead to prevent that look.

[Business of Medicine - Rahil Roopani, MD @RRoopani]

Our team is focusing incessantly on growing our brand’s credibility with genuine customer reviews.

This past week, we achieved five new 5-star revenues.

A new record for our small volume, niche practice.

In the beginning, these reviews were very scarce because of two points:

1. Our patients like to stay private.

2. Our treatment strategies take longer to play out.

We had to just trust the process, build patient rapport, show success and then strike with a well-timed request.

In addition to the above, educating our team on the importance of these reviews (as part of the full scope of marketing) has been essential to spurring them into action to make these requests.

[Business of Medicine - Rahil Roopani, MD @RRoopani]

Take care of your team even if it costs your business a little bit more.

This past Friday, our clinic’s power went out.

Not just us but the whole building.

What was supposed to be a busy work day with a good amount of revenue to be made turned out to be a total loss.

All good. We can withstand this in our 3rd year of ops.

However, the same isn’t true for the hourly members of our team.

They need the hours to be able to live their own lives.

In general, most clinics say ‘tough luck’…no one wins.

Loss of revenue for clinic and frustrated staff.

Instead, we came up with a compromise.

Everyone gets paid a half day even though we had to close up after 1 hour of operations.

Told them all to enjoy the weekend.

Hopefully this would soften the blow.