Lizzo will end up having the last laugh.
She's steadily becoming one of America's most recognizable women and her smile, demeanor and generally non threatening/friendly nature has a very familiarly nostalgic comfort to it.
She can VERY EASILY cllleeeaaaaaar the spot as soon as she slides into daytime TV/hospitality.
Yitty is great tbh, but that market is over saturated.
Lizzo has alot more equitable American branding power than the Kardashians tbh...
I wouldnt buy pantry staples and homewares from the Kardashians but i would buy Lizzo's.
The Minute she makes her
Oprah x Ricki Lake x Martha Stewart x Kroger crossover
you faggots will pay the price
Trust me, Lizzo is playing the long game.