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Make decisions confidently with AI you can trust. Follow this account for @SASsoftware industry insights, events + more. Questions? @SAS_Cares can help!

[SASanalytics @SASanalytics]

Just announced 🆕 SAS is an Official Global Partner of Liverpool FC! ⚽ #RedTogether

[SAS Software @SASsoftware]

A new partnership kicks off at Anfield Stadium!

SAS is now the Official AI Marketing Automation Partner of @LFC in a multi-year agreement—where data, AI & football intelligence come together. ⚽ https://t.co/RIuvM7cSGZ

#LFC #SASViya

[SASanalytics @SASanalytics]

Free, virtual workshop to validate your foundational AI skills. Learn how to prove your AI knowledge by prepping to earn a trusted, shareable SAS credential. June 4th | 10 a.m. | FREE https://t.co/PY5qfOTblc

[SASanalytics @SASanalytics]

AI in insurance = all about trust.

Episode 2 of Brewing Curiosity: Insurance Unfiltered dives into fairness, transparency, and scaling AI responsibly across underwriting, pricing & claims.

▶️ Watch: https://t.co/CYbfxHP3tb

[SASanalytics @SASanalytics]

Saturdays are best spent binge-watching your favorite show. Add #SASInnovate 2026 to the list! All our greatest hits are here.

Enjoy this Texas rodeo with a snack (Psst…! You may even catch glimpses of Mel Robbins and Dude Perfect on-screen) → https://t.co/co2ze3C7Tj

[SASanalytics @SASanalytics]

GenAI is everywhere in banking, but ROI is lagging.

Now that the novelty phase is over, it’s time to focus on targeted, revenue-driving use cases.

If your bank is up to the challenge, take the 90-second quiz. https://t.co/aN5r1XPVqt

[SAS Software @SASsoftware]

⭐ Catch up on the biggest moments from #SASInnovate 2026

Watch free on‑demand sessions covering data, AI and real‑world innovation https://t.co/F2elGRbw5E

[SASanalytics @SASanalytics]

Where does marketing really break down?

Join us for #MartechDay 2026 on May 5 to hear SAS�� Jonathan Moran discuss the importance of the middle layer of martech with Scott Brinker and Frans Riemersma.

🔗 https://t.co/WpoL4rDSE0

[SASanalytics @SASanalytics]

⭐ While #SASinnovate 2026 has concluded, the learning, connections and innovation don't stop⭐

Catch up on this week's big SAS announcements via @SASsoftwareNews

[SAS Software @SASsoftware]

Wrapping up an incredible #SASInnovate 2026, filled with new ideas, hands-on demos, unforgettable moments (yes, even bull riding) + connections that will last well beyond the conference. We even broke a world record along the way 🎉

Hard to top a week like this, but we can't wait until next year 📆

[SASanalytics @SASanalytics]

Guinness World Record achievement unlocked 🔓! Hundreds of #SASInnovate 2026 participants and Dude Perfect performed a perfectly timed double hive-five all around and became one concerted record-setting team. https://t.co/mJ7I6Cla19 @GWR

[SAS News @SASsoftwareNews]

As AI becomes more agentic, it risks losing governance and trust.

SAS answered at #SASInnovate, introducing a new family of copilots, agent frameworks, plugins and management tools to help operationalize AI without losing control of it.

@Computerworld: https://t.co/HuOFMwKJhS

[SASanalytics @SASanalytics]

@lester67 Mel Robbins was such an inspiration. So glad you were able to see it live! #SASInnovate

[SASanalytics @SASanalytics]

Stu Bradley: "Every Fortune 500 pharmaceutical company relies on SAS today. Not because of the technology alone—but because it helps teams design clinical trials that are more patient‑centric, accessible, and representative of the real world." https://t.co/VK17jMJY5A #SASInnovate

[SASanalytics @SASanalytics]

SAS' Udo Sglavo: "When the stakes are high and decisions move fast, models aren’t just inputs to a decision anymore. They ARE the decision... We’ve taken decades of experience in fraud, risk, and decisioning, and built it into industry-ready models." https://t.co/2OuYThufoz

[SASanalytics @SASanalytics]

SAS' Stu Bradley at #SASInnovate: "Each year, SAS decisions well over 300B transactions, saving our customers and consumers 100s of millions in fraud. Fraud prevention is helping pave the way for banks to reduce complexity in making customer decisions." https://t.co/n3Z6A334Qb

[SASanalytics @SASanalytics]

SAS' Tom Roehm: "Our solutions aren’t use-case 'marketectures' labeled as plug-ins or industry templates, where you're left having to build and maintain them yourself. We bring industry-ready applications, models, and agents." https://t.co/6dQHl4oMax

[SASanalytics @SASanalytics]

⭐A few scenes from Tuesday, onsite at #SASInnovate 📸

[SAS Software @SASsoftware]

A Guinness World Record (@GWR) with Dude Perfect, a headline-packed Opening Session, big ideas and an incredible Tuesday at #SASInnovate 2026 🎉

Wednesday, let's go 🔥https://t.co/HdpRCdRGqA

[SAS Software @SASsoftware]

Before we kick off day 3 of #SASInnovate, a Texas-sized thank you to our sponsors who helped to make this event possible! We're grateful for your partnership. 🤝

[SASanalytics @SASanalytics]

SAS' Marinela Profi on human and AI-powered decisioning: "LLMs alone do not solve business problem. The real power of their nature lies in the ability to act as a conversational layer that helps humans interact with data in an easy way." https://t.co/HD9SAr7cXU #SASInnovate

[SASanalytics @SASanalytics]

Peterson on stage at #SASInnovate: "Organizations are also interested in modernizing their data storage and infrastructure. They want to run analytics where the data lives, rather than moving data to the analytics. This is where SAS SpeedyStore comes in." https://t.co/my1Cj112dX

[SASanalytics @SASanalytics]

Jared Peterson discussed native access to @duckdb in SAS at #SASInnovate: "... the performance gains are remarkable, but just as compelling is how it can reduce your storage footprint." This article dives deeper for the Data Science community: https://t.co/YBE0iJb6bA

[SASanalytics @SASanalytics]

SAS' Susan Haller: "Instead of trying to squeeze a better model out of the same data, we improve the data itself... Data Maker learns patterns and then generates synthetic records that preserve the statistical characteristics you care about." https://t.co/fVfVVLHEaH #SASInnovate