Your data isn’t enough until your model matches the real world. The right model can turn research into a roadmap instead of a rearview mirror. https://t.co/Z7DaQbDnCU
A focus group participant once told me: "If you bring us back in a month's time, we'll be back where we started." She was right — and she was describing a problem that's bigger than the specific issue that we were discussing in that focus group.
Are focus groups worth the time, effort, and exorbitant costs? Usually not. But they can be one of the most powerful tools for research when used correctly.
Energy isn’t just a background to today’s conflicts—it’s one of the main weapons. Putin has methodically turned Europe’s gas dependency into strategic leverage, shaping everything from German policy to Hungary’s stance on the war in Ukraine. https://t.co/xOFBWtV6F1
Are you doing research or just building a case? Honest research requires an attitude of falsifiability for effective innovation and to honestly measure impact.
https://t.co/J6YF6siMSX
One chose Communist China and a $22 million payday. The other was surveilled by the CCP, required FBI protection at the Beijing Olympic Games, retired at 16—and just skated her way to gold for the United States.
https://t.co/jsvBANrr5s
It’s not a movie review so much as a meditation on how to stay fully human in a world that keeps trying to auto‑complete everything. https://t.co/eq8G6TCEwv
Why would French agnostics say they want a God who is dangerous like a wolf and relentless like a fox? In my latest post, I share what 24 focus groups across France revealed about the spiritual longings of people who aren’t sure God exists but hope Someone like Him might.