Global Marketing SVP @CooperVision. Curious & passionate on leveraging tech & innovation to drive better health outcomes. Tweets on life outside work @SeshadriS
Great interview with our @CooperVision celebrity partner Sarah Michelle Gellar. At about the 7:30 mark, she discusses her son’s myopia progression and how she’s helping parents understand the importance of annual eye exams with their optometrist and #myopiamanagement#optometry
We're hiring! CooperVision is looking for a rock star Associate Brand Manager to join our Americas Marketing team in San Ramon, CA. The role is an amazing opportunity to help build the booming myopia management category, behind our…https://t.co/bHIL85MkaF https://t.co/MFChuo3LiG
Gratified that this @CooperVision initiative has made it to 5 years! It’s been a privilege to rub shoulders with the ODs we’ve honoured during that time-truly the best of the best! Congrats to all the 2020 honorees and those that have preceded them!
Today, we are proud to announce CooperVision’s 2020 Best Practices Honorees. Thank you for everything you do to advance the optometry profession. Learn more about this year's honorees:
#bestpractices#coopercares
https://t.co/2nuuUqnSCh
Tomorrow at 9P ET, Jerry Warner, President of CooperVision® Americas, will be joining in part 1 of a special 2-night town hall via @PowerYourDreams' Power Hour to discuss “How the eye care industry is uniting to power through the impact of #COVID19.” #CooperCares#Save2020Eyecare
Amazing morning at #GSLS with the leading Optometric College contact lens educators. 100% of schools across the US & Canada are in the house as we discuss all things #myopia, including of course our highly-anticipated CooperVision #BrilliantFutures myopia management program.
Thrilled to be addressing this group of esteemed EyeCare Practitioners and customers this morning in beautiful Miami. What a start to #2020 as we at @CooperVision dialogue with some of the best in #optometry on how to #protectkidsvision and enable more #brilliantfutures
5 years ago today, I walked in the door at 6150 Stoneridge Mall Rd., CooperVision global HQ, not quite sure what to expect and saw the top sign awaiting my arrival. It’s turned out more than OK, and on Friday I turned up and saw the bottom sign in our rec…https://t.co/QMUlznf8YC
Honored to work with Theresa Lundahl @CooperVision. She’s a rock star, and there’s not an interaction with her that I don’t learn something that helps us be smarter. This is such a well-deserved recognition! #achievers#visionaries
Congrats to Theresa Lundahl, #CooperVision Senior VP of Global Supply Chain, for being voted one of the @VisionMonday 2019 Most Influential Women in #Optical. She is recognized for her leadership, talent, and innovative ideas. https://t.co/rZV8OlmEUS … #achievers#visionaries
Per @brentadamson, the physics of selling dictate that product and service excellence drive retention, not growth. Can’t wait for the next slide! #GartnerMKTG
Excited to be in San Diego for #GartnerMKTG 2019, and of course to see the maestro of the kick-off @brentadamson! We’re just 10 minutes in and I’ve already had three a-ha’s!
The 2019 #EyeCareBPSummit is almost here! Tomorrow, all of this year's honorees are invited to join CooperVision—and each other—for an educational meeting in Austin. Stay tuned for an #EyeCareBestPractices Twitter takeover for the next few days! #eyecare#optometry
I’m proud on #internationalwomensday2019 that 5 of my 6 direct reports and 70% of our CooperVision US marketing team are smart, passionate, powerful women that drive our business forward every day. I’m also grateful for the initiatives that my awesome HR…https://t.co/G6jF7cNte3
Fascinating read on what’s well-dubbed in this piece as “fauxtamation,” in which management inadequately defines desired outcomes & trade offs of new technology (I.e. labour costs vs. customer experience) resulting in predictably poor outcomes all around. https://t.co/PlGvlOtyNj
Great to be back at it on day 2 of #GartnerSMC together with some of my fellow @CooperVision US Sales & Marketing leaders. First up-@brentadamson on buyer enablement, or as he tees it up bigger, better deals-on purpose!
The best part of being at #gartnersmc together with our sales leaders is jointly getting our heads around the idea that customer journeys have evolved from a series structure, with a handoff, to an ongoing, end-to-end collaboration.
Not new data, but great reminder in #gartnersmc keynote & subsequent breakout that understanding customer buying journeys are a function of understanding customer learning journeys.