Shopper Marketing

[Hartman Group @HartmanGroup]

Loyalty Programs are in despair. Find out what works and what doesn't http://bit.ly/dt4Rn9

[Shopper Marketing @ShopperMarketer]

Walgreens/Hershey's to present their shopper marketing pilot model at the 4/21 In-store Marketing Summit http://tinyurl.com/ydeb5fx

[Shopper Marketing @ShopperMarketer]

Shopper Marketing Q&A with Saatchi X's Dr. Christopher Gray http://tinyurl.com/yarqzbu

[Shopper Marketing @ShopperMarketer]

http://twitpic.com/18rtlq - Great example of store back marketing from P&G; integrated imagery and messaging began at the shelf

[Shopper Marketing @ShopperMarketer]

New Nielsen study breaks down best in-store marketing tactics by generation http://shar.es/moZez

[Shopper Marketing @ShopperMarketer]

Rite Aid enticing consumers to switch to their prescription services by offering $25 gift cards: http://bit.ly/cHPXAP

[Shopper Marketing @ShopperMarketer]

Target is the first US retailer to offer mobile coupon redemption in all its stores: http://bit.ly/9WOmVB

[Shopper Marketing @ShopperMarketer]

Why clip coupons when you can catch them in an augmented reality?! iButterfly - Augmented Coupons with Wings http://bit.ly/b8mmll

[Shopper Marketing @ShopperMarketer]

WSJ.com - Hard Times Turn Coupon Clipping Into the Newest Extreme Sport http://on.wsj.com/cq2RWJ

[Shopper Marketing @ShopperMarketer]

Ad Age: Marketers Jump on Men's Grooming Trend http://adage.com/u/omaRTa

[Shopper Marketing @ShopperMarketer]

Retail Market: Stuck-in-middle Walmart Starts to Lose Share http://adage.com/u/1mnYXb

[Shopper Marketing @ShopperMarketer]

http://twitpic.com/16kxa0 - HEB reinventing HBA with new Men's Zone: blue LED lights, metal arches & sports content. Touchdown, HEB!

[Shopper Marketing @ShopperMarketer]

2 hot sites combing marketing + social media: Groupon and FourSquare http://on.wsj.com/ciBiqN

[Shopper Marketing @ShopperMarketer]

Digital coupon redemption value beats newspapers, outpacing newspaper-based coupon growth rate by 10 to 1 http://bit.ly/dwkJET #mediapost

[Shopper Marketing @ShopperMarketer]

P&G simplifying shopping experience in the oral care aisle with new 3D White collection http://tinyurl.com/ygvtecm

[Shopper Marketing @ShopperMarketer]

Great insights tool from Google: www.google.com/insights/search Ex: More ppl searched "lose weight" in middle of summer v. new year in '09

[Shopper Marketing @ShopperMarketer]

How consumers react to irrelevant emails: http://bit.ly/cLtmqq #mediapost (Scary fact: 41% consider abandoning your brand altogether)

[Shopper Marketing @ShopperMarketer]

Study shows loyalty-program operators need to enhance value proposition for their most profitable customers http://tinyurl.com/yczzz64

[Shopper Marketing @ShopperMarketer]

http://twitpic.com/159j6s - CVS using ExtraCare program to promote private label with Extra Bucks for private label & prescription purchases

[Shopper Marketing @ShopperMarketer]

Poll: The merchandising made me do it http://sbne.ws/r/3VSV