@jasveer10 I think the tone of the conversation is also a problem, there are no words like please or request, that makes it look like an entitlement rather than a request.
Whenever I tell people I’m building a social product, the advice is:
“Get a celebrity on board.”
“Plan a big launch to get users.”
The problem: top-down adoption doesn’t work in social networks.
Twitter barely had any celebrities in its first year. It didn’t onboard the US President first. It built a base of regular users, celebrities followed later.
Facebook didn’t have anyone except students in the beginning.
On the other hand, big launches like Google+ or Threads drove massive signups but struggled to sustain engagement.
Do you remember reading headlines about the “launch” of any truly successful social network?
Interpreting ideas from: The Cold Start Problem by @andrewchen
Your thoughts?
Orkut was launched just 2 weeks before Facebook in Jan 2004.
Yet, for many Indians born in the 1990s, Orkut feels like it came way before Facebook.
What happened to Orkut?
Orkut initially gained traction in the US. But by late 2004, it was rapidly adopted in Brazil. A grassroots push helped Brazilians outnumber US users. The platform soon became heavily Brazilian/Portuguese in identity.
As that shift happened, American users started dropping off.
By 2010, more than 50% of users were Brazilian, and around 20% were from India.
Insight:
In social networks, the product isn’t just the software — it’s also the people on it.
Orkut’s user base shifted → its identity changed → early users left.
Facebook did the opposite, it tightly controlled early access (Harvard → Ivy League → select colleges), making it aspirational and sticky.
Orkut had bigger early numbers than Facebook. But numbers alone don’t tell the full story; it also matters where those users come from.
Poor election results reflect the political party's failure, but if the consultancy is clueless about the outcome, it indicates a deeper problem.
#AndhraPradeshElections#TDP#YCP#JSP
The key purpose of a third-party political consultancy is to provide an accurate and unbiased picture to its clients. If the consultancy succumbs to an internal "yes-man culture" similar to that of political parties, it is destined to fail. #AndhraPradeshElections
What does a temporary expansion in food entitlements tell us about urban vulnerability? Our new paper (https://t.co/Sk5Pob89JM) in @epw_in (w/ @bijoyhrid and @guatambhan80) highlights gaps in urban social protection with Delhi Govt's COVID-19 PDS E-coupon data. A 🧵1/n
Sir, this Waste Container at crowded KALAKUNJ-VINAY NAGAR crossing made our life difficult. Many veg/fruit-sellers, eateries nearby+pungent smell is open invitation to diseases. Request you to please get this removed @smartcityagra@Naveen_k_Jain @MLAYogendraBJP @N_Funde
I stopped watching cricket since 2008 when he was dropped from the ODI side. After 11 years, my childhood hero is back. Dada as the next BCCI President. @SGanguly99 You will always be my leadership idol
#SouravGanguly#BCCI#Cricket