STEVE JOBS GOT FIRED FROM APPLE.
Then he walked straight into MIT and dropped the most raw, unfiltered 60-minute business masterclass ever recorded.
Zero PR bullshit. Zero image to protect.
Just pure, brutal honesty from the man who built Apple once and was about to rebuild it even bigger.
Stop scrolling.
Watch this tonight instead of Netflix.
Bookmark it. Come back to it.
What does the oldest sibling feud in the Bible have to do with the argument you keep having with the person you love most? In this lecture, delivered improbably in the city of sin, Jordan Peterson takes the story of a twin who cheats his own brother out of everything and uses it to map a single idea he calls aiming up. Starting from something as ordinary as a fight with your spouse that never seems to resolve, Peterson descends, level by level, into what he argues is really going on underneath: a buried betrayal, a broken trust, and a choice between the desire to win and the harder work of peace. Along the way he explains why the cynic is not the intelligent one in the room, why the wealth of an entire nation rests on something as fragile as a handshake, and how a crook with no reason to hope becomes the father of nations. What he arrives at is not a sermon but a description, of the one decision available to you in any moment, no matter how far down you have fallen, and of the strange acceleration that begins the instant you make it.
This lecture was filmed in Las Vegas, Nevada, on May 19, 2024.
"You are acutely aware of the events of September 11, less than a month ago...Occasions of this kind pull us up sharply to a realization that life is fragile, peace is fragile, civilization itself is fragile."
Gordon B. Hinckley, October 7, 2001.
Remembering Betty Ann Ong.
She grew up in San Francisco’s Chinatown, the youngest of four, the kid who used to watch planes take off at SFO and later made flying her life.
Friends called her Bee.
She collected Beanie Babies, visited seniors in Boston on her days off, and picked up extra trips so she could afford a vacation with her sister.
On September 11, 2001, that extra trip put her on American Airlines Flight 11.
She was not supposed to be on that plane.
From the rear galley she picked up an Airfone and became the first person to tell the ground what was happening: the cockpit would not answer, people had been stabbed, the cabin was filling with something that made it hard to breathe.
“I think we’re getting hijacked,” she said.
Then she stayed on the line for 23 minutes.
She gave seat numbers.
She answered questions.
Near the end she asked them to pray.
That call was the first confirmed warning that the country was under attack.
It helped controllers begin clearing the sky.
The 9/11 Commission later called her a hero.
A recreation center in her old neighborhood now carries her name.
She was 45.
She was doing her job until the last second.
Today is a good day to say her name.
At a loss for words on the 25th anniversary of 9/11. Then I watched nearly 200 @FordhamNYC students, many born years later, climb 2,200 stadium steps in honor of the ascent FDNY firefighters undertook that day. They showed up. They remembered. I have hope for this generation.