Theresa Beffa Meinel

Social, digital. Passionate about sports & connecting with like minded peeps. adidas Global Social Manager.

[Theresa Beffa Meinel @Tbeffs]

#ChiefsKingdom in the House!Ger-mericans 🇺🇸 representing 🎄Christmas Game Day 🎅 in Germany 🇩🇪 @nflnetwork @netflix @scottthanson
( sorry @drewbrees our kid in Red is named Peyton 😂) #NFLenNetflix  #NFL @Chiefs

[Theresa Beffa Meinel @Tbeffs]

@KrownCityKing @Prollyurdaddy I live in Nürnberg Germany. This was a few minutes after midnight on NYE. Legit real fireworks 🎇 across the skyline

[Theresa Beffa Meinel @Tbeffs]

Thinking @MikaelaShiffrin should teach Kylie to ski ⛷️ in Austria 🇦🇹. Because then they can go have a ☕️ & Crepe at @JasonKelce bakery in Zell am See afterwards. Just like we did 🤣

[Mikaela Shiffrin ⛷️ @MikaelaShiffrin]

@newheightshow Heeeeeyyy @tkelce @JasonKelce - gotta head to @AspenSnowmass in March to try again and watch the World Cup...learn a thing or two from @AleksanderKilde. 💪

[Hillel Fuld @HilzFuld]

This is truly truly truly incredible!

In the Bible, we learned that because of righteous women, the Jews were redeemed from Egypt.

Listen to this story!

Meet Inbal Rabin-Lieberman.

She’s 25. And she is superwoman. No, I’m not joking. She’s an actual super hero.

Inbal single handedly saved Kibbutz Nir Am from terrorists. It is practically the only village in the Gaza border strip that was not seriously damaged by the Hamas attack.

On Shabbat morning, Inbal was one of the first in the country to realize what was happening. How? No one knows!

Let’s rewind.

In December 2022, the kibbutz appointed her to the position of military security coordinator. Inbal was born and raised in Kibbutz Nir Am, served in IDF combat units, and studied at the Women's Leadership School.

The Military Security Coordinator is responsible for the security of the community in normal and emergency situations until IDF or police forces arrive.

She made history in Sha'ar ha-Negev - first female security coordinator in a kibbutz!

Inbal, replacing her uncle Ami Rabin. “I am filled with pride at this choice. There is no 'glass ceiling' at Sha'ar ha-Negev - we have equality in all positions," Liebstein wrote at the time.

So this last Shabbat, on that dreadful morning of October 7th, a date that will never be forgotten, she correctly assessed the threat and quickly distributed weapons to a "rapid response team" ("kitat konenut") of the settlement's residents.

"She was the first in the entire State of Israel to realize what was happening. She ran like crazy from house to house, organised a self-defence unit, prepared a plan to defend the kibbutz and arranged men in ambushes at the kibbutz fence," the southern Israel kibbutz website wrote about Inbal.

Terrorists who came to kill civilians were met with fire. All Hamas militants who tried to break into the kibbutz were killed. Twenty-five militants' bodies were later counted at the fence.

After the kibbutz residents managed to fight off the terrorists, Inbal and her family, like many other kibbutz residents, evacuated. The heroine stayed in a hotel in Tel Aviv. On October 9, she was celebrating her birthday. The mayor of Tel Aviv came to meet her and congratulate her.

"Inbal is a heroine," he wrote on Facebook. "Her story leaves no one indifferent - for her coolness, courage and bravery.

Thanks to Inbal, dozens of lives have been saved.

Thanks to her, Kibbutz Nir Am was saved.

Today, Inbal arrived with her family at one of the hotels where we host border residents. I was honoured to meet her."

Thank you for your heroism, Inbal! I hope to meet you one day. No, scratch that. I must meet you one day!

[Theresa Beffa Meinel @Tbeffs]

@BritneyMuller @SNicktendo I’m kind of hoping for his sake, they have Victoria & David Beckham type chances for success. Because I’d hate to see the PR play if they break up. Like legit nervous for the guy on the field if that happens. The media storm will mess with his game and the NFL will be culpable.

[Theresa Beffa Meinel @Tbeffs]

🤯 so much for people not having Budget.

[Joe Pompliano @JoePompliano]

Advertising rates for the $2.3 billion MSG Sphere have been leaked.

• $450,000 for the day
• $650,000 for the week

Those prices include working with MSG's 300+ designers on the creative & they estimate 4.7 million daily impressions (300k in person & 4.4M on social).

Crazy.

[Theresa Beffa Meinel @Tbeffs]

And my feeds are still flowing from the after effects. This is wild…

[David Rumsey @_DavidRumsey]

The Taylor Swift Bowl delivers 🏈

Data from Roku TVs shows Chiefs-Bears saw a 63% increase in female viewers age 18-49 over Chiefs-Jags last week 📈

📺 10.2M adults reached was 61% increase

🏡 Household reach grew from 2.8M to 4.4M

[David Rumsey @_DavidRumsey]

The Taylor Swift Bowl delivers 🏈

Data from Roku TVs shows Chiefs-Bears saw a 63% increase in female viewers age 18-49 over Chiefs-Jags last week 📈

📺 10.2M adults reached was 61% increase

🏡 Household reach grew from 2.8M to 4.4M

[Theresa Beffa Meinel @Tbeffs]

@badler Source me.. caught Covid 2nd week of March 2020. Spent 2 nights for observation at a heart ❤️ hospital 🏥 in Munich in April, no signs of Myocarditis but unusually high Heart rate & breathing. Cardiogram showed nothing. End of June.. poof.. Cardiogram & MRI showed Myocarditis.

[Theresa Beffa Meinel @Tbeffs]

Where‘s Waldo, @Pink edition 🤩 Our 10 yo‘s 1st concert w/ you, Munich. I was Never this cool at 10. My 1st concert was The Beach Boys at Six Flags In StL. 😆 thanks for this incredible gift! safe Travels Mama. 🤘🏼

[Chabeli Carrazana @ChabeliC_]

🚨🧵: The Pregnant Workers Fairness Act goes into effect today, providing expansive protections to workers seeking accommodation for *any* pregnancy-related medical condition.

It's the result of 10+ years of advocacy.

Here's everything you need to know:
https://t.co/mHwsYmWq7o

[Theresa Beffa Meinel @Tbeffs]

Layman terms

[Sen. Elissa Slotkin @SenatorSlotkin]

This would be the equivalent of the U.S. military depending on an armed defense contractor, & that contractor then turning on U.S. leadership & marching to D.C. The weakness of the once-formidable Russian military is stunning.

[Theresa Beffa Meinel @Tbeffs]

The joke of my Wedding Proposal, “what if she’d have said ‘No’”
After my German boyfriend flew me in from 🇺🇸, proposed 💍 on ❤️ Valentine’s Day, on that exact Bridge! Would he have pushed me over! It was a steep drop & no one was around. My life changed, where someone’s ended 😔.

[TODAY @TODAYshow]

A 21-year-old American woman has died from her injuries after she and a friend were pushed down a ravine near a castle in Bavaria, Germany, according to police. The assailant, another American tourist, is now under arrest. @KeirSimmons reports.

[Hadeed "Bhaijaan" Butt @mhadeedbutt]

I dont think there's been a show in years that balances hilarious wit and levity with gut punching drama and soulful storytelling as masterfully as Ted Lasso. I'm gonna miss this. I'm gonna miss this so much.

[Theresa Beffa Meinel @Tbeffs]

I am not shocked at how thoughtful this all was.

[ad* chad powers spoilers! @goslingsfilms]

#TEDLASSO: a full circle moment

[Theresa Beffa Meinel @Tbeffs]

Normally I’d think this was lame this List. tonight got me, legit crushed yet equally so full of gratitude for Ted and the team. What a run. This show was a gift for so many. Thank you @TedLasso 🫡 Definitely going to bury myself in this ❤️‍🩹 #TedLassoFinale https://t.co/2ik2dMXIBp

[Theresa Beffa Meinel @Tbeffs]

@knurrrrrrt Great piece of work! So glad I said we should watch it in German w/ subtitles. 10 minutes in, my husband, “NO WAY!!! That’s Heiko, the one I played ball 🏀 with. I heard his voice, rewind it.” Me, “the edit is clear as day, it’s him! Stop rewinding it, this is getting good” 😂

[Theresa Beffa Meinel @Tbeffs]

Just wow 😮 speechless
😶. Not shocking data sets. But this is the clearest scientific pov on the topic I’ve come across. Well worth your time.

[Zachary Elliott @zaelefty]

WATCH: The Male Advantage in Sports 📽️

Detailed analysis of the scientific data on why testosterone suppression does not eliminate the male performance advantage in sports.

[Charlotte Clymer 🇺🇦 @cmclymer]

If you're a corporate marketing officer concerned over what's happening with Target, let me make something abundantly clear: you will never appease anti-LGBTQ extremists. They don't want *some* concessions. They want all of them. But there's a colder truth at play here.

(thread)

[Theresa Beffa Meinel @Tbeffs]

Fuck!!!! I Just can’t imagine. I walked into my kids grade school today. The doors are UNLOCKED. My American kids, thankfully, will never understand this. Yet they are asking questions about our summer vacation visiting their cousins in Texas, w/ concern. https://t.co/3zmRPeXpar