ODEA

Be curious. Be inspired. Be bold. We are marketing strategists, creatives and technologists dedicated to bringing boldness to B2B companies’ marketing.

[ODEA @TeamODEA]

Brand loyal on the verge of obsessed? This feature is for you! Merchants can now set up notifications on Twitter to let their customers know when products are dropping! It’s in the testing phases now so be on the lookout for when it drops! https://t.co/zjz1erARkV

[ODEA @TeamODEA]

Summer is here and in full bloom! Nature’s beauty is full of colors that can spark the imagination. With that in mind we asked our BOLD designers what colors are inspiring them right now. Check out their choices! https://t.co/Gh8wN2S0vL

[ODEA @TeamODEA]

We talk a lot about ESG initiatives for businesses but every org needs to embrace the journey to greater transparency around ESG factors. Charlotte, NC shares their commitment along with 4 ways to prepare for more transparency. https://t.co/hIBmONVfbZ

[ODEA @TeamODEA]

Today's #GoogleDoodle is one of our all-time favorites! Entrepreneurial story + The first patent of an espresso machine + A Doodle painted entirely with COFFEE = ODEA-ites everywhere rejoicing!!!!
https://t.co/o8Up31a89B

[ODEA @TeamODEA]

It’s National Donut Day! ODEA-ites are jamming thru our to-do lists with a cup of coffee in one hand and a delicious donut in the other. How are you celebrating donut day?

[ODEA @TeamODEA]

BOLD news! Help us welcome our newest ODEA-ite, graphic designer Autumn Gochenaur! Ask Autumn two things she has a passion for, and she’ll tell you design and people. That is why she is such a great add to our team! Click HERE to get to know Autumn! https://t.co/PSi2fDFulC

[ODEA @TeamODEA]

It is one thing to have your content go viral on socials. It is another thing entirely to see others receiving credit – and revenue – from your hard work. In response to creators' complaints, TikTok is adding a “creator-crediting function”! Learn more now! https://t.co/JlfvjVpWas

[ODEA @TeamODEA]

Throwback Thursday! Remember when selfie sticks were all the rage? Snapchat is taking that concept to an entirely new level. Meet Pixy – a flying video camera that sends video directly to the app! Future purchase for our mid-year retreat? https://t.co/EZ1XktkKkA

[ODEA @TeamODEA]

Congrats to Flack Global Metals on the launch of their new site. We are proud to have worked with the FGM team, especially Renée Kirk and Jeremiah Porter, to create a site that showcases not only their expertise but their BOLD personalities too. https://t.co/Hb4h34mJZa

[ODEA @TeamODEA]

Some days there’s nothing better than zoning out to your favorite Netflix show. But that brain break might soon be interrupted. Netflix is considering adding ads to it's platform. Will this change make you less likely to tune in?
https://t.co/JRjS3jtSTB

[ODEA @TeamODEA]

There’s still time to join Prez Patty at the Ignite USA conference right here in Chicago on June 1st. She’ll be presenting on one of her fave topics, "Why Championing ESG is Marketers’ New Role.” Check out the link and let her know you’ll be there!
https://t.co/1Z0w2ERRwT

[ODEA @TeamODEA]

What do you do when a client is introducing a new product brand at a tradeshow on the other side of the globe? Find amazing partners! We had an amazing introduction for InduX at the CWIEME show in Berlin last week.

[ODEA @TeamODEA]

We never miss an opportunity to give a BOLD kudos to brands who deserve it. With summer heating up, Coors found a way to cool down by reducing AC use and promoting sustainability with reflective billboards. Talk about cool marketing - cheers! https://t.co/lGwJZvahta

[ODEA @TeamODEA]

Breaking BOLD news! We have a new addition to our team here at ODEA, and she might be a familiar face to some of you. Get to know Emily Wade and how she fits into our crew using the link below!
https://t.co/gZBdIcImyN

[ODEA @TeamODEA]

Why are net zero pledges as part of ESG initiatives often decades in the future? One word: Energy. Here’s an interesting read on why green energy projects are so slow to materialize. https://t.co/NlSFQwRf4k

[ODEA @TeamODEA]

Instagram is following the footsteps of Twitter and TikTok by testing out a new feature that allows you to pin photos to your profile! We can’t wait to PINpoint how this new feature will aid sponsored content and marketing for influencers and brands! https://t.co/V0YkqpzIWm

[ODEA @TeamODEA]

Save the date! On June 1st Prez Patty will be speaking at the Ignite USA conference right here in Chicago! She's continuing to spread the word on "Why Championing ESG is Marketers’ New Role”. To find out more and get your tickets, check out the link below!
https://t.co/1Z0w2ERRwT

[ODEA @TeamODEA]

Achoo! Is that spring we smell? Time to get cleaning! While it is important to keep our physical spaces clean, we also have to consider our online spaces. Check out this blog to see some ODEA to-do’s for marketing housekeeping this spring!
https://t.co/eBWivtvWCV

[ODEA @TeamODEA]

A quick ESG quiz from our prep for our presentation this week! What % of global consumers say they will pay more for sustainable products?
Don't forget Prez Patty will be speaking at EFBC's Breakfast Club this Thurs! There's still time to register: https://t.co/4F2cs85lIW

[ODEA @TeamODEA]

Swiping through TikTok when in between videos of cute dogs & fashion hauls suddenly appears a rude comment to ruin your brain break? TikTok is testing a dislike button to help us as an audience vocalize our displeasure! Check out what that means! https://t.co/xm7SrIaUTa