Apple’s China Event Tagline May Tease the Foldable iPhone 👀
Apple’s September 9 event tagline is “Surprise and shine,” but the Chinese version may contain a hidden hint at the company’s first foldable iPhone.
Google Translate interprets the Chinese tagline as “A new chapter unfolds, dazzling and brilliant,” adding an interesting “unfold” reference just two weeks before Apple is expected to unveil the iPhone Ultra.
Apple Gives Some Customers a Free Upgrade to the New Mac mini
Apple is reportedly upgrading some customers who ordered a Mac mini M4 but are still waiting for their orders to ship. Instead of receiving their original model, affected customers will automatically receive the equivalent new-generation Mac mini with an M6 or M5 Pro chip, at no extra cost.
Apple is notifying customers by email that their orders have been upgraded because they had not yet shipped. The company says the upgrade will be provided free of charge, allowing eligible customers to receive the newly announced Mac mini without paying the price difference.
🚨 Apple Event Set for September 9: “Surprise and Shine”
Apple is expected to unveil iPhone 18 Pro, 18 Pro Max, and its first foldable iPhone.
The iPhone 18 Pro models are rumored to feature A20 Pro chip and an variable-aperture camera, while the foldable iPhone could feature a 5.5-inch outer display, a 7.6-inch inner screen, Touch ID, and a thinner book-style design. Apple is also expected to unveil the Apple Watch Series 12 and Ultra 4, with new home products also possible.
Apple Introduces a Cheaper Polishing Cloth
In the U.S., the accessory is now priced at $9, compared with $19, making it significantly more affordable.
The new cloth is still made from a soft, non-abrasive material designed to safely clean Apple displays, including models with a nano-texture finish.
Apple has introduced new Mac Studio with M5 Max and M5 Ultra chips
The new Mac Studio brings faster PCIe Gen 6 SSD storage, Thunderbolt 5 with up to 120Gb/s bandwidth, Wi-Fi 7, Bluetooth 6, and support for up to eight external displays.
M5 Ultra:
- Up to a 36-core CPU, an 80-core GPU with built-in Neural Accelerators, and a 32-core Neural Engine.
- Apple says it delivers up to 40% faster graphics performance and up to 4.5× higher GPU compute for AI compared with M3 Ultra.
M5 Max:
- Up to an 18-core CPU, 40-core GPU, 128GB of unified memory, and 8TB of storage.
- Apple claims up to 3.9× faster AI performance than the previous generation.
The new Mac Studio is available for pre-order now and will launch on September 22.
Apple has unveiled its new Mac mini with M6 & M5 Pro chips
The M6 features a 12-core CPU/GPU, integrated Neural Accelerators and a dual 16-core Neural Engine, delivering up to 4× faster AI performance and 2× faster graphics.
The M5 Pro configuration offers up to an 18-core CPU, 20-core GPU with third-generation ray tracing, and up to 64GB of memory with 307GB/s bandwidth. Both models support Wi-Fi 7, Bluetooth 6 and 2.5Gb Ethernet, while the M5 Pro adds Thunderbolt 5 and genlock support.
💰 Prices start at $899 for the M6 model and $1,699 for the M5 Pro. Pre-orders are open today, with availability starting September 22.
New iPad Mini OLED Coming This Fall
Apple is reportedly preparing a new iPad mini with an OLED display, expected by the end of October. The upgrade would bring richer colors, deeper blacks, and improved contrast, although it could also result in a higher starting price.
The new iPad mini is also rumored to feature an upgraded speaker system, improved water resistance, and A19 Pro or A20 chip, replacing the A17 Pro in the current model.
Mac mini Could Launch Before iPhone 18 Pro Event
Apple could unveil a new Mac mini in the coming days, potentially before its upcoming iPhone 18 Pro event, according to Mark Gurman. The Mac mini could be Apple’s final new product announced before Tim Cook steps down as CEO on September 1.
Apple has reportedly tested the next Mac mini with both M5 and M6 chips, but it remains unclear which one will be used. The launch could also highlight U.S. production, as Foxconn has begun assembling Mac mini units at its new facility in Houston, Texas.
Apple Could Reveal iPhone 18 Pro Event Date This Week
The keynote is expected to take place on Wednesday, September 9, where Apple would unveil its next-generation flagship models.
The event is expected to introduce iPhone 18 Pro, 18 Pro Max, and Apple’s first foldable iPhone. Other rumored announcements include the Apple Watch Series 12 with a ceramic case option, two AirPods 5 models, and additional products.
iPhone 18 Pro Price Increase Could Be More Moderate Than Expected
According to Mark Gurman, Apple could raise prices by around $100, following similar increases from Samsung and Google. This would put iPhone 18 Pro at $1,199, up from $1,099, while the 18 Pro Max could start at $1,299, up from $1,199. Higher-storage models could still see larger increases of $150–$200.
Do you plan to buy iPhone 18 Pro or 18 Pro Max?
Apple Stores Prepare for Major Home Product Launches
Mark Gurman says Apple is already planning to launch an updated Apple TV 4K and HomePod mini, but the scale of the planned store changes suggests a more important product could also be coming.
The hub is expected to feature a 7-inch square display, A18 chip, widgets, FaceTime support, and a new operating system designed to control smart home accessories through Siri. Two versions are rumored: one with a built-in speaker and another with magnets for wall mounting.
Apple could unveil new Home products during its September event.
M6 iMac Could Launch With New Colors This Year
According to Mark Gurman, Apple is preparing a new iMac with M6 chip, and new color options, before the end of 2026.
M6 will reportedly be Apple’s first Mac chip built on a 2nm process, potentially making this year’s Mac lineup particularly significant.
Apple is also rumored to be preparing new MacBook Pro with OLED displays and touchscreens, as well as updated Mac Studio. A refreshed Mac mini could follow at a later date.
Apple Cuts Vision Pro and Siri Teams Amid AI Shift
Apple is cutting around 100 jobs within its Vision Products Group, including employees working on gaming and immersive video content. The company is also reducing staff across its Siri and software teams, with around 100 positions affected.
Apple is scaling back its in-house immersive video production after determining that the small Vision Pro user base makes the content too expensive.
At the same time, Apple is reshaping its Siri teams to prioritize Siri AI and other AI features. Despite the cuts, Apple says the Vision Pro and visionOS remain part of its strategy, while its upcoming AI-powered smart glasses are still expected in 2027.
John Ternus Could Bring Bigger Acquisitions and New Product Categories to Apple
Apple’s CEO transition is approaching, with John Ternus expected to succeed Tim Cook on September 1. According to Bank of America analyst Wamsi Mohan, Ternus could preserve Cook’s profitable strategy while adopting a greater appetite for risk.
This could mean increased R&D spending, capital investment, and larger acquisitions, as well as faster expansion into new product categories such as AI-powered glasses, camera-equipped AirPods, smart rings, home automation, personal assistants, and robotics.
Apple Releases New AirPods Beta Firmware for AirPods Pro 2/3, AirPods 4, and AirPods Max 2
The update introduces a redesigned AirPods interface, Adaptive Mode slider, custom EQ support, and compatibility with Siri AI.
Apple Watch Series 12 Could Bring Back Ceramic
Apple may bring back the ceramic case with the Apple Watch Series 12, according to Kosutami. The premium finish was last available with the Apple Watch Series 5 in 2019 before being discontinued in 2020.
The ceramic option could return alongside a new chip for improved performance and other minor upgrades.
Apple is reportedly planning to bring OLED to five more products over the next few years
- iPad mini: 2026
- MacBook Pro: late 2026/early 2027
- iPad Air: 2027
- iMac: 2028/2029
- MacBook Air: 2028/2029
OLED would bring richer colors, deeper blacks, and higher contrast compared to LCD. The upcoming iPad Air is expected to use a single-stack OLED panel with a 60Hz refresh rate, keeping it below the iPad Pro in terms of display technology. Meanwhile, the entry-level iPad and MacBook Neo are expected to remain on LCD.
Fake iPhone 18 Pro Cases Hint at New Colors
Fake cases for the iPhone 18 Pro Max may offer an early glimpse at Apple’s upcoming accessory lineup. A light-blue clear case and new TechWoven colors have surfaced, including cherry red, black, brown, green, blue, and taupe.
The cherry-red option is particularly interesting as it could match the rumored Dark Cherry finish for the iPhone 18 Pro.