The Lazy Stack

AI tools and automations that do the boring marketing work for you. Honest breakdowns for marketers and small businesses. New tools every week, minus the hype.

[The Lazy Stack @TheLazyStack]

Most AI tools won't make your marketing better. A few will save you hours every week.

I test new AI tools and automations for marketers and small businesses, and I only post what actually works.

Follow if you want the lazy (smart) stack.

[The Lazy Stack @TheLazyStack]

https://t.co/KydjzS3xbn

[The Lazy Stack @TheLazyStack]

Google Vids now makes 1080p AI video free with any Google account.

For a small business, that's a $0 source of promo clips and B-roll.

Here's the 6-step workflow I'd use for a first product promo, plus the limits to know before you rely on it.

[The Lazy Stack @TheLazyStack]

Before you lean on it:

-Every AI clip carries a SynthID watermark
-Google hasn't published the free limits, so test one short promo first
-Photorealistic AI video needs the AI label on YouTube and Instagram

Follow @TheLazyStack for more free systems like this.

[The Lazy Stack @TheLazyStack]

Self-host n8n and rely on human approval steps? Update to 2.41.4 or later.

n8n's Oct 1 security update fixes a high-severity flaw titled "Send-and-Wait HMAC Bypass Allows Unauthenticated Approval of Waiting Executions."

n8n Cloud is already patched.

[The Lazy Stack @TheLazyStack]

"How do I get ChatGPT or Google to recommend my business?"

What their own docs say:

No special AI files or markup needed
Keep your Business Profile current
Allow OAI-SearchBot in robots.txt
Verify your site in Search Console
All free. None of it is a guarantee.

[The Lazy Stack @TheLazyStack]

Shopify's new Canvas lets you redesign your store by chatting with its AI.

Before you try it:

- It works on a new or duplicated theme. Your live theme stays put
- No app blocks, Markets or translations yet
- Canvas themes don't get theme updates

Rolling out now.

[The Lazy Stack @TheLazyStack]

7/ Step 6: Review before you trust it

Each session logs every step and tool call, so you can see what it did. Start in a test channel and keep approvals on, which is n8n's own advice for the preview.

Follow for more systems like this.

[The Lazy Stack @TheLazyStack]

6/ Step 5: Gate the send

Mark the email tool as sensitive. The agent pauses for Approve or Reject before it can run it.

Then put the agent on a morning schedule to flag any lead that hasn't had a reply yet.

[The Lazy Stack @TheLazyStack]

@Shopify For small shops the real win is skipping the developer for small changes.

My test plan: duplicate the theme, have Sidekick rebuild one product page, compare it to the live one on mobile, and only then decide whether to switch.

[The Lazy Stack @TheLazyStack]

@neilpatel The word doing the work here is "qualifies."

A bot that books everyone fills your calendar with bad fits. Answer instantly, send clear fits straight to booking, and route the fuzzy ones to a human the same day.

[The Lazy Stack @TheLazyStack]

8/ The lesson: pick the smallest model that can make the decision.

Agents for open-ended work. Routers for yes/no and priority. Humans for the send.

I break down AI systems for marketers and small businesses. Follow for the next build.

[The Lazy Stack @TheLazyStack]

7/ How to try it for $0 this week

n8n Cloud (Starter, Pro, or new trial): Jev runs on Gateway credits and burns none until Oct 10, 23:59 UTC. No TypeSafe key needed.

Self-hosted: install the TypeSafe node and bring your own key.