Hey, @lostcityfam, its everyones favorite @bungie & @BungieLove ghost & friend @nolan_north!
He has a special message for all my community & family!
Keep being you & spreading the positive vibes!
Don't feed Negativity be the best Guardians you can be!
Eyes up Guardians!
#longlivezavala
Sony fanboys always have the same script:
"Better controller."
"Better graphics."
"Better exclusives."
Cool... but what good is any of that if one policy update, one server shutdown, one delisting, or one login requirement can change what you can access?
People laugh at physical media until they realize owning a disc doesn't always mean owning the complete game anymore. Live-service games get shut down. Digital purchases disappear. Licenses expire. If a game requires online authentication and life gets busy, or support ends, your library can become a lot smaller than you thought.
Better graphics won't save your collection.
A better controller won't preserve your purchases.
Exclusive games don't mean much if they're no longer supported or accessible.
Maybe instead of blindly defending corporations, start asking who's actually protecting players, developers, game preservation, and ownership.
"Play Has No Limits?"
More like: Play Has Limits... especially when companies decide where those limits are.
Wake up. Stop acting like brand loyalty is a personality trait. Demand better consumer rights, support developers, and fight for game preservation instead of defending billion-dollar corporations that can change the rules whenever they want.
Take notes Sony this is how you do it! Don't fire everyone transition and evolve!!! @XBOX keep killing it and great work @asha_shar looking forward to the rest of 2026 and the future in 2027! Proud XBOX PARTNER and cant wait to see what we all do together!
This is an important email I sent today to all employees at XBOX:
Team,
We are beginning the most significant restructure in XBOX history. After careful consideration, I've made the difficult decision to reduce our team by approximately 3,200 throughout FY27. This will include approximately 1,600 role eliminations today, and in addition, four studios will leave XBOX to new management. I recognize that a year-long restructuring creates additional challenges. Unfortunately, it is not possible to make all the necessary changes in a single day, and I wanted to be direct about the scale.
I know this is painful. These changes will directly affect people who have poured their creativity into building XBOX. Many joined us through acquisitions, while others were recruited here, or sought us out because they loved this industry and loved XBOX. Today's decisions do not reflect their talent or dedication.
Our business today is not healthy. We are operating at margins that are 3โ10x lower than comparable platform and publishing businesses. We entered Gen 9 with a smaller install base and a higher cost structure. To grow, we bet on Game Pass, multi-platform, and a broader portfolio of content. While those businesses have created meaningful value, they did not grow at the pace we expected. As that happened, our core business weakened, and we added more teams, more investment, and more time, hoping for a better outcome. And now the industry is facing the most severe hardware crisis in its history. We must reset XBOX.
First, we will reset our content portfolio.
Since 2018, we have aggressively expanded our studio portfolio while the number of games created each month across the industry now outpaces the last ten years combined. We now find ourselves competing not only with the largest publishers, but also with smaller independent studios. It is neither possible nor desirable to own every great independent studio. We have also learned that we are not the best home for every type of studio; in a typical year, we lost 64 cents for every dollar we invested. As we reset XBOX, we will help independent creators succeed by providing open development tools and audiences to realize their vision.
Compulsion Games and Double Fine Productions will return to management and transition to independent studios with their IP, catalog, and runway for their next games. Ninja Theory and Undead Labs have entered terms to join new ownership with funding to complete and grow Senua and State of Decay 3. In France, Arkaneโs management is beginning required consultation with its Works Council to review potential strategic options.
We are also making reductions across other units, and in some cases, shifting investment to focus on higher priority projects. These changes vary in size across Activision, Bethesda/ZeniMax, Blizzard, King, Mojang, and XBOX Game Studios. None of our first party publicly announced games or projects are being cancelled as part of these reductions.
In addition, Mojang and King will now report directly to me. These two studios have increasingly become platforms and are our largest by monthly active players. They bring critical geographic, demographic, and differentiation to XBOX.
Second, we will reset our platform.
We know that great technology gets better when it gets simpler, not bigger. Today, in some parts of the company, work passes through as many as 14 layers of management. Our platform teams are 40% larger than they were at the start of this generation, even as our player base and playtime have declined. That complexity has slowed decisions, blurred accountability, and made it harder to deliver for players. As we reset XBOX, we will simplify.
We will reduce management layers to no more than 5, and where possible, 3. We will deliver success through a flatter organization that is built around makers (individual contributors focused on building), player-coaches (leaders who remain deeply involved in the work while developing their teams), and directly responsible individuals (DRIs) who own key decisions and outcomes. And we will streamline how we work across our tools, with a cleaner code base, shared services, and 50% reduced vendor spend.
Third, we are resetting how we operate.
As XBOX grew our headcount, we became more fragmented. Teams, studios, and functions often operate independently, and it became harder to work towards a shared goal, make the right tradeoffs, and get things done.
For the first time, we are establishing a Chief Operating Officer with end-to-end P&L responsibility across content, hardware, platform, and services. Helen Chiang has been promoted to this role and will report directly to me. Over nearly two decades at XBOX, Helen has helped build some of our most important businesses, from XBOX Live to leading Mojang and the Minecraft franchise. She will bring our businesses together under one operating model, making sure we make clear investment decisions, learn from our successes and failures, and hold ourselves accountable for results.
Thank you, Dave McCarthy, who is retiring after 17 years with XBOX. Dave has played a defining role in building the platform that millions of players rely on every day and has been a trusted partner through many of the biggest moments in XBOX's history. We wish him all the best.
These changes are about a bigger future for XBOX, not a smaller one. The next decade of gaming will be larger, more global, and more creative than anything we've seen before. This year, we'll invest as much in XBOX as we ever have, but we'll invest with greater focus, greater discipline, and greater clarity, all in service of making XBOX where the world plays and creates.
I want XBOX to be one of the few companies that entertains more than a billion people each day and gives everyone the opportunity to create and connect. I know we can achieve this goal. XBOX has many of the most beloved franchises in entertainment history, talented studios around the world, and we will return to growth in 2027.
History is full of companies that mistake longevity for inevitability. We will not be one of them.
Asha
Any editors out there who specialize in YouTube videos and Shorts? ๐
I might be opening the floodgates with this, but I'm looking for talented, reliable creators to join my team. The goal is to consistently push out clips, Shorts, and weekly YouTube content while growing my brand together.
If you're passionate, dependable, and want to be part of building something bigger, drop your portfolio or DM me!
๐ดโโ ๏ธ Ahoy, ye scallywags! Be ye ready for what's on the horizon? Whether ye be a fresh deckhand or a seasoned member of the crew, we're in for one legendary voyage!
I've got EARLY ACCESS to @assassinscreed BLACKFLAG and we'll be diving headfirst into assassin, pirate, and magic mayhem all week long! โ๏ธโจ And who knows... there just might be a few treasures to hand out. ๐๐ฐ
Best keep a weather eye on the stream... just sayin'. ๐โ
Hoist the sails and join the crew at https://t.co/EQueTe1JMa!
@Kick@LostCityFam #UbisoftPartner #AssassinsCreed #BlackFlag
Discussion is Back in Session! Weโre only Months Away from the release of @finalfantasyvii Revelation, the Conclusion of the Remake Trilogy!
With so many New Possibilites, in the Main World and in Newly Created Worlds, what are some Hopes, Expectations and Outlooks fans are holding onto for the Final Episode in the Series?
Have we Cultivated Any New Appreciations for the Game, or have we taken any New Perspectives for the Story?
Remake Trilogy has brought so much New Context to Light, alongside new details shared in FF7: Ever Crisis and other Interviews with the Developers, so Curious how Everyone is Breathing and How We Stand at this Point!
#FF7Revelation #FF7Rebirth #FF7Remake #FF7
I Stand firm on this: @PlayStation has become a joke AND supporting them is ridiculously in any manner is disgusting, and what they're doing is absolutely PATHETIC.
How can anyone keep supporting them? From the turmoil surrounding @DestinyTheGame and the major layoffs at @Bungie to decisions that seem to push the industry further away from physical games and game ownership, it's hard to see these as wins for players.
The push away from physical media and consumer choice is exactly the kind of direction many gamers have been warning about for years. It's no surprise that these decisions have become the butt of jokes across the industry.
Gamers deserve better than corporate decisions that put profits ahead of player trust. If companies stop respecting the people who buy their games, they shouldn't be surprised when that trust disappears and being a "sony fanboy" doesnt make any sense or even logical! I support the hardworking devs and teams who develop these amazing worlds not corporate greed and a bottoming!
Do better @Sony@PlayStation
Do fucking better.....
#playstation #wewantdestiny3 #bungie #dobetter #savephysical
#destiny
Actually @WatchMixer had it first and it worked seamless and it combined chats and it was up to 4 creators and with FTL chat and everyone's streams showed the same stream and what they were playing with a simple click! Mixer may have died but it was so much better at driving community and togetherness than any other platform HANDS DOWN...
Who gives themselves peptalks each day to get through and to push forward! Here is something I try to remind myself of each day and hope it motivates you too....cause sometimes we all need a proper peptalk and a hypeman to get us through....
I truly believe and want to have faith in people....I look at myself everyday and say believing in yourself, even on the days when doubt speaks louder than confidence. Keep believing in the work you've put in, because every late night, every sacrifice, every lesson learned, and every setback you've overcome has been building a stronger version of you. Progress isn't always visible, but that doesn't mean it isn't happening.
And don't let a few broken promises convince you that everyone will disappoint you. Some people will let you down, but others will show up when they say they will, stand by you when life gets difficult, and prove through their actions that trust still exists. Don't allow the pain caused by those who failed you to blind you to the loyalty, honesty, and love of those who never did.
The people who keep their promises deserve your time more than the ones who only make them. Keep your faith in yourself, protect your peace, and appreciate those whose actions consistently match their words. They are the reminders that not everyone is meant to teach you a lesson through heartbreakโsome are meant to restore your faith in people.
Today is the most important stream and turning point I've done in a long time.
I'm asking every single one of you to be there new or old from the @LostCityFam and beyond....
Whether you've been here every day, haven't stopped by in weeks, months, or even years... today, I need you.
This stream means more than just going live. The future of my content, my career, and everything I've poured into this community is on the line. After 11 years of incredible highs, difficult lows, unforgettable memories, and building something truly special together, I'm at a crossroads.
I want to see who the real ones are. The ride-or-dies. The people who believe in what we've built and what the Lost City community stands for.
If this community has ever made you laugh, helped you through a tough time, given you friends, or created memories you'll never forget, this is the day to show up.
Show me that you care as much as I do. Give me a reason to keep fighting for this, to keep creating, and to keep believing that what we've built is worth continuing.
No matter where you've been, today is the day to come home.
Let's make this one unforgettable.
โค๏ธ See you at stream at 4pm PST / 7pm PST on https://t.co/iZl34N48am and if you havent also join my https://t.co/eJ5GGqBTKP