Olivia
Online
The Rainbow Mash
@TheRainbowMash
Great marketing ideas with real business results! We're all about creative marketing that delivers return on investment!
York, England
Joined May 2017
200 Following
67 Followers
152 Posts
Pinned Tweet
A BIG THANK YOU to all who came to our @TheRainbowMash talk about the Brew York #crowdfundingcampaign! It was great to see the Hoptail Lounge so busy! And another BIG THANK YOU to @brewyorkbeer, @CIM_Exchange, @YSJBusiness and of course @NWaehning for helping organise the event!
We loved visiting @UniOfYork to give a talk on branding and brand strategy to the final year BSc (Hons) Interactive Media students!
The key message - look beyond the logo to the brand purpose, values and tone of voice lurking below the surface!
#brand #branding #brandstrategy
Why is great #marketing like going from a first date to deciding this is ‘the one’? Find out in the podcast we recorded with Nick Bramley from The Impactus Group!🎧
iTunes https://t.co/Xd6A3kIQeG
Spotify https://t.co/hfk8rkxywV
YouTube https://t.co/X3Kbe5RpCb
#business #podcasts
Who to follow
Jay Commins
@JayCsaid
Not politically affiliated, no hidden agenda, all views my own. He/him. Bears rule.
Parlormade Scone House York
@Parlormadeyork
Making Delicious Scones Exciting. 15th century tearooms in York’s historic Shambles, where nostalgia combines with a stylish new take on the scene - Cream Teas.
Just back from the big reveal of York’s Top 100 Businesses! In #York we've got amazing companies across too many sectors to mention - tech, property and social purpose! Big thanks to @MakeItYork and @YSJBusiness for bringing so many companies together!#YorkBizWeek2019 #OnlyInYork
It's not long until our pop up #marketing surgery at this afternoon's #YorkBizWeek2019 The Different Faces of Small Business event with @CityofYork and @FSBYHNE. Just pop along and have a chat about how you can further build your business with marketing! https://t.co/Odlw4Kc3jF
It’s great to see that business in #York is continuing to grow! Who will be in the city’s Top 100 list? #yorkbizweek2019 #OnlyInYork
Our Brew York Revolution rewards-based #crowdfundingcampaign, which raised £56k in 21 days, was recently recognised in @BethanVincent's @netsells article on #crowdfunding.
Find out tips from us and others:
https://t.co/W3ROrsBhQl
#targetaudience #businessgrowth #entrepreneur
As part of #YorkBizWeek19, we’re bringing our Marketing Nuggets to life here in #York. On Wed 13 Nov, we’re offering #marketing advice sessions at The Different Faces of Small Business event organised by @FSBYHNE and @CityofYork!
Book your free ticket: https://t.co/bw7gt07Mtx
Great @York_MAP event tonight with @BethanVincent @SloemotionUK @owen_ubd and @Anntg! The strategy of marketing and creativity of design should go hand in hand to ensure that business objectives are met and ROI can be measured! And we’re loving the new branding from @ubd_studio!
#Personalbrand might be a #marketing buzzword, but when you boil it down it’s nothing more than knowing who you are.
We've got three top tips for being yourself:
https://t.co/vG1ePOni85
#personalbranding #branding #business #businessgrowth #scaleup #startup #entrepreneurtips
#Personalbrand is of course about you, but it's not just about you! Whether you run your own business or you work for a great brand, don't forget the bigger picture!
🎦 2 mins video 📝 5 mins blog ⇣
https://t.co/izUh9f0drl
#marketing #personalbranding #branding #businessgrowth
The key to #personalbranding? Working out how you communicate who you are and being yourself (rather than being what you think other people are looking for)!
🎦 2 mins video 📝 5 mins blog ⇣
https://t.co/izUh9f0drl
#marketing #personalbrand #branding #businessgrowth #scaleup
If you only ask yourself one question about #personalbrand, we think it should be: What do you want to be known for?
Want to know more? 🎦 2 mins video 📝 5 mins blog ⇣
https://t.co/izUh9f0drl
#MarketingNuggets #personalbranding #branding #business #businessgrowth #scaleup
@ChrisP_YCFC Good question! It depends very much on the employer. If your personal brand is really benefitting them then we’d say do away with the conventional ‘views my own’. Come at it from the other direction. If you’re posting something controversial make it clear it’s your personal view!
Our latest #MarketingNuggets video looks at #personalbrand and how you work out what you want to be known for.
Intrigued? 📝 5 min blog = nitty gritty detail:
https://t.co/izUh9f0drl
#marketing #personalbranding #branding #businessgrowth #scaleup #entrepreneurtips
We’ve been thinking about the future of retail with @GoEYork at the architecturally amazing @UniOfYork Ron Cooke Hub. Many things will play a role - building communities, residential space above shops and the high street experience signposting to online! #highstreet #York #retail
How do you know you’re meeting customer needs?
- Ask your #targetaudience what they want
- Boil your #valueproposition down to key messages
- Make changes in response to #customer feedback
Intrigued?
https://t.co/yxWYpkAnc3
#marketing #businessgrowth #scaleup #entrepreneurtips
It's easy to think once you've hit upon your #valueproposition, it's job done! In reality, it's about constantly evolving! Find out more in our 5 min blog: https://t.co/nq3gHoFrwN…
#MarketingNuggets #marketing #valueproposition #targetaudience #businessgrowth #scaleup
How memorable is your #valueproposition? Once you know how you're meeting customer needs, the next step is to boil your proposition down.
Want to know more?
🎦 1m36s video 📝 5 min blog
https://t.co/yxWYpkAnc3
#MarketingNuggets #marketing #targetaudience #businessgrowth #scaleup
York Business Week is back! We're sharing our marketing expertise at The Different Faces of Small Business event organised by @FSBYHNE and @CityofYork! And @BethanVincent is talking innovation at York Business Conference!
https://t.co/7GBX3m1qtn
#YorkBizWeek19 #York #OnlyInYork
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