Thanks for the chat about the 150th of @LEVIS@501 jeans Patented!
Check out our discussion of rivets, a two horse symbol and an 1873 patent that changed fashion history:
https://t.co/oNG2x5zqob
The @LEVIS brand forged a new path into casual footwear almost 50 years ago, launching a line of boots, sneakers and loafers dubbed Levi’s® for Feet in 1975.
Here's a behind-the-scenes look at the launch: https://t.co/o3s1oMPguC
#OTD 149 years ago May 20, 1873
@LeviStraussCo and Jacob Davis received a U.S. patent for riveting pockets and blue jeans were born.
From workwear then to style staple today, blue jeans are one of the most enduring garments in the world.
#Happy501Day
It’s the largest @LEVIS jacket in the US. The latest example of @LEVIS as art features a denim trucker worn by one of three Native American models. The stunning mural spans 170,000 square feet across the Maumee River in Toledo, Ohio.
https://t.co/9NaEbwfhCd
75 years ago this month @LEVIS made its runway debut in Paris in the first all-American fashion show.
Twins Pat and Priscilla Emery wore overalls, not evening gowns. “It was the most terrific fashion show that Paris has seen,” described a 1947 report.
https://t.co/1Fu1b4aOvA
Thanks @SmithsonianMag for including me as part of your feature story on @LEVIS discovered in Castle Dome, Arizona!
I was delighted to visit the mining district and see the blue jeans first-hand.
https://t.co/fgbm4dnPc4
Join me in Point Reyes for a look at Levi Strauss & Co.'s history outfitting America's farmers and ranchers like Al Armanino, a 1930s rancher who wore 501 jeans to run his dairy farm. Al's extensive @LEVIS collection is a new addition to our #Archives.
https://t.co/xfKvqHA8Ut
Look who re-visited our 1890 Calico jean!
Timolin Burdick and her mother, Barbara Hunter Kepon, visited the #Archives in 2014 to see the @LEVIS Barbara found as a teenager. Timolin returned with her husband and a photo of her mom who passed away to share during her latest visit.
Excited to be @crystalbridges to prep for the upcoming “Fashioning America” exhibit.
We’re installing an 1893 value jean, 1930s Western shirt + 1940s Lady @LEVIS and a
Superlow skirt from the early 2000s.
Shots of gallery and pre-install conservation…
#OTD in 1969 Woodstock was in full swing
Join me in the #Archives to celebrate the famed festival with a look at at a custom pair of 501®s worn @woodstockfest and get a glimpse into @LEVIS links to music festivals that continues today.
https://t.co/ExWWFxuToZ
Is it the oldest @LEVIS ad of its kind?
It's almost 100 years old, located in one of the most remote corners of California, and remains as ghostly evidence of early @LeviStraussCo business that continues today.
Read about it in my latest story.
https://t.co/DI9Z15acCQ
Mining for blue gold! This 1890s copper-riveted denim sack coat was discovered in an abandoned mining area in Nevada. Our historian @TraceyPanek tells the full story of the discovery and conservation for the now second-oldest jacket in our archives. 🔽 https://t.co/2YLmLtNpop
We're back with a new "From the @LEVIS Archives" episode!
We just finished conserving an 1890s sack coat. Meet our conservator, see the 2-week cleaning process on time-lapse and see the before/after:
https://t.co/IaZmQTPV7F
In honor of her Platinum Jubilee, here's a look at a 1983 visit by Queen Elizabeth to San Francisco.
President Reagan at her side, the Queen attended a banquet @deyoungmuseum where she met Walter Haas, Jr., @LeviStraussCo former president, and other guests.
#TheQueenVisited