As a crypto social media manager, your job isn’t just to post charts or memes.
It’s to understand how narratives spread.
Ryan Holiday’s Trust Me, I’m Lying is the best book I’ve read on media manipulation
And here are the lessons I took from it 🧵
There is over $300B in stablecoins in circulation today.
That means roughly $11B in potential yield is left on the table by stablecoin holders every year.
The Sky Savings Rate is designed to change that.
How can you turn a niche industry event into a cultural moment?
- By engineering viral moments
- Understanding how attention moves online
- Making campaigns feel authentic rather than a traditional promo
The breakdown 🧵
Whole CT is crying and shitting on @nikitabier
While my client is up ~200% in reach and conversion
And it's really so simple
Instead of spamming GM replies 100x a day, you gotta be strategic now
Gone are the days of easy engagement farming
Adapt or die.
If you found this thread useful, drop a like & follow.
I’ll keep sharing more lessons on crypto social media and ghostwriting.
https://t.co/PnbZGKNw0y
As a crypto social media manager, your job isn’t just to post charts or memes.
It’s to understand how narratives spread.
Ryan Holiday’s Trust Me, I’m Lying is the best book I’ve read on media manipulation
And here are the lessons I took from it 🧵
As a crypto social media manager, your job isn’t just to post charts or memes.
It’s to understand how narratives spread.
Ryan Holiday’s Trust Me, I’m Lying is the best book I’ve read on media manipulation
And here are the lessons I took from it 🧵
Final takeaway: In crypto, attention = currency & narratives = leverage
The book shows how easily both can be manipulated.
As an SMM, your job isn’t just to react to narratives.
It’s to understand how they’re created and ride them with intent before they get away from you.