J'y croirais uniquement quand je serais dans la salle de concert en Europe et pas avant...
Parce que leur world tour ça veut tjs dire Asie + 1 date aux États-Unis... 🙄😒 ça fait 18 ans que la sm me fait le coup, c'est bon...
We Love(IU) — IU Interview with NYLON France
She needs no introduction. A singer, actress, fashion icon, and a true phenomenon both in South Korea and internationally, IU has established herself as one of the most influential artists of her generation. On the occasion of Fashion Week, we had the opportunity to meet with her to talk about her relationship with fashion and her upcoming artistic project.
Q. How do you see your partnership with New Balance today, and how would you describe your role with the brand?
IU:
Even before becoming an ambassador, I was already a huge fan of New Balance. To me, this partnership goes far beyond work. I've been wearing their shoes for a long time, in my everyday life, on stage, at events... basically everywhere.
I want to show that you can wear New Balance in any situation. And most importantly, I want people to see that my attachment to the brand is genuine. It's not just because I'm an official ambassador. I was a fan before, and I still am today.
Q. How do you wear New Balance shoes in your daily life?
IU:
Honestly, when I open my closet, out of around thirty pairs of shoes, at least twenty-eight are New Balance! Some I bought myself, while others were gifts, including special editions with my name on them.
I practically live in New Balance. I think I only own one pair of high heels, and I almost never wear them except for very special occasions.
Originally, it was a sports brand, but today it's also a true fashion accessory.
Q. What does a typical day in Paris during Fashion Week look like for (IU)?
IU:
I arrived in Paris last night and I'm leaving tomorrow morning, so I haven't really had the chance to experience a typical day in Paris. On top of that, the jet lag makes things a bit difficult.
Still, I walked around wearing my New Balance shoes... because they're the only shoes I brought! Looking around the streets of Paris, I saw a lot of people running in New Balance, and I thought that if I come back for a longer stay someday, I'd really love to go running in Paris too.
Q. What has your daily life been like lately in general?
IU:
These days, my daily life is mostly focused on my new album. I'm writing, composing, and constantly communicating with my team in Korea. Even when I travel, I'm working on the plane or during transit.
In the morning, I like to wake up slowly and enjoy the silence. At night, I listen to a lot of music, especially my new songs, to see what works and what still needs improvement.
Q. If you had to describe New Balance in three words?
IU:
The first would be "natural."
The second would be "character," because it's a brand with a strong identity.
And the third would be "again." People are always saying to me, "More New Balance?" I think that, for many people, I've become inseparable from the brand.
Q. You've helped popularize Korean culture around the world. How do you see that?
IU:
I'm very proud of it, of course. But I don't see myself as a leader. I think of myself as someone in between generations. There are the great artists who paved the way before me, and there are the younger artists coming after me.
I'm deeply grateful to the Korean artists who helped our culture shine internationally, because thanks to them, my own opportunities have expanded as well.
There are still so many talented artists who aren't yet known around the world. I hope they'll have the chance to shine too. If I can contribute, even in a small way, to opening doors for them, I'll be very happy.
Q. Is there any reason to think you'll be returning to Paris soon?
IU:
Nothing has been confirmed yet, but my tour begins in September in Korea and will continue next year with a world tour. I certainly hope to come back to Paris. We haven't finalized the dates or venues yet, but I truly hope I'll be able to see my fans here again.
Q. A message for your French fans?
IU:
This is my first time in Paris, even though I came to France three years ago for the Cannes Film Festival.
Back then, so many fans came to support me, and I was deeply touched. I even found myself wondering, "How do they know me? How did they discover my work when I've never even performed in France?"
I'm sincerely grateful for all of their support. And to return all that love, I will definitely come back to France.
I hope you all stay healthy, and that your lives are filled with love.
Full interview:
https://t.co/p3tiRVHf33
I don't know if you read the letter I gave you the last time you were in Paris, but you're making the dream I told you about to come true and I'll finally get to see you in concert in Paris. Thank you so much 💙
See you tomorrow @JYHeffect
💥 Paris BOICE!! Here’s a hello from CNBLUE~ 🇫🇷
🎸 2026 CNBLUE LIVE WORLD TOUR '3LOGY' IN PARIS - ON SALE TOMORROW!
Feel the music. Feel the passion. The wait is over — CNBLUE is coming to Paris! 🎸 This is your rare chance to experience the magic up close. See you in the crowd! 🔥💙
🇫🇷 Paris – 3rd July (Fri.) 2026
📍Folies Bergere
🎫 Tickets via Folies Bergere
🕑 On Sale: 22 May (Fri.) 12PM (Local Time)
👉 Get your calendar alerts ready~
Paris, are you ready to rock? 🔥💙
#CNBLUE #CNBLUELIVE3LOGY #3LOGY #BOICEEurope #CNBLUEinEurope #CNBLUEParis #KpopParis #KpopEurope
💥 Paris BOICE!! Here’s a hello from CNBLUE~ 🇫🇷
🎸 2026 CNBLUE LIVE WORLD TOUR '3LOGY' IN PARIS - ON SALE TOMORROW!
Feel the music. Feel the passion. The wait is over — CNBLUE is coming to Paris! 🎸 This is your rare chance to experience the magic up close. See you in the crowd! 🔥💙
🇫🇷 Paris – 3rd July (Fri.) 2026
📍Folies Bergere
🎫 Tickets via Folies Bergere
🕑 On Sale: 22 May (Fri.) 12PM (Local Time)
👉 Get your calendar alerts ready~
Paris, are you ready to rock? 🔥💙
#CNBLUE #CNBLUELIVE3LOGY #3LOGY #BOICEEurope #CNBLUEinEurope #CNBLUEParis #KpopParis #KpopEurope
I don't like this yan xun... not as charismatic as the old one... idk if it's the actor or the styling or both...
Been waiting almost 10 years for Princess Agents S2 and so far (ep 2) it's disappointing ... 😮💨
Well at least I kind of have an ending for PA now...
2026 CNBLUE LIVE WORLD TOUR '3LOGY' IN EUROPE 개최 안내
>> https://t.co/E5R360o4y8
2026.06.30 BERLIN
2026.07.03 PARIS
2026.07.05 LONDON
2026.07.07 THE HAGUE
#CNBLUE#씨엔블루#3LOGY
2026 CNBLUE LIVE WORLD TOUR '3LOGY' IN EUROPE 개최 안내
>> https://t.co/E5R360o4y8
2026.06.30 BERLIN
2026.07.03 PARIS
2026.07.05 LONDON
2026.07.07 THE HAGUE
#CNBLUE#씨엔블루#3LOGY