Updates From YouTube

Official source for the latest news and updates from across YouTube.

[Updates From YouTube @UpdatesFromYT]

Creators are reshaping the American entertainment industry. According to a new report by Public First and Oxford Economics, here’s how creators are driving significant economic growth:

💸In 2024, U.S. creators added over $110 billion to U.S. GDP.
📈Every $1 paid out to creators who earn money from YouTube directly generates $1.20 of GDP in the wider U.S. economy.
🇺🇸All 50 states have at least 10 YouTube channels with over 1 million monthly views.
🏙️21% of U.S. creators describe where they live as rural, 48% as suburban, and 30% as urban.

[Updates From YouTube @UpdatesFromYT]

24 artists. 11 countries. Get your first look at the 2026 Foundry Class — the global, independent visionaries shaping the future of music. 🎧→ https://t.co/56App1ZGL2

[Dan Taylor @edantaylor]

Today: @YouTube is the first platform to receive the Media Rating Council (MRC) brand safety accreditation for short-form video. 🏆

This milestone builds on six years of MRC accreditation for YouTube, offering independent validation that our brand safety protections work. With over 10 million channels posting Shorts daily, brands can invest with confidence. 🛡️

[Updates From YouTube @UpdatesFromYT]

Learn more about the European Creator Consultation: https://t.co/nwVbBZgTRi

[Updates From YouTube @UpdatesFromYT]

Today, we’re launching the European Creator Consultation, a landmark survey to hear from creators across all 27 EU member states. Survey findings will provide European policymakers with data-driven insights needed to support creators — a vital part of Europe’s creative ecosystem.

[Updates From YouTube @UpdatesFromYT]

Dive into the full report: https://t.co/2e4ybkIMDl

[Updates From YouTube @UpdatesFromYT]

Creators are reshaping the American entertainment industry. According to a new report by Public First and Oxford Economics, here’s how creators are driving significant economic growth:

💸In 2024, U.S. creators added over $110 billion to U.S. GDP.
📈Every $1 paid out to creators who earn money from YouTube directly generates $1.20 of GDP in the wider U.S. economy.
🇺🇸All 50 states have at least 10 YouTube channels with over 1 million monthly views.
🏙️21% of U.S. creators describe where they live as rural, 48% as suburban, and 30% as urban.

[Cleo Abram @cleoabram]

HUGE* on @Morning_Joe this am: “One of the fastest growing shows on YouTube. HUGE* If True has amassed more than 8 million subscribers and fans are calling the host Cleo Abram the Bill Nye for the next generation. Cleo delivers an optimistic take on how science and technology can make the future better…”

YouTube shows are as good as TV -- or better. That's why now, we and other YouTube shows are excited to submit for Primetime Emmy consideration. Stay tuned...

[Updates From YouTube @UpdatesFromYT]

This past weekend, two horror films born on @YouTube crushed the box office. 20-year-old Kane Parsons’ ‘Backrooms’ opened to a staggering $81M (on a $10M budget), and Curry Barker's ‘Obsession’ crossed $100M domestically after being made for just $750k. Here are a few key takeaways from @Variety:

✍️@YouTubeCreators like @markiplier (‘Iron Lung’), Parsons and Barker aren't overnight successes. They’ve spent over a decade writing, editing and directing thousands of videos, honing their skills.

🎥YouTube has democratized filmmaking. You no longer need an agent or a studio's blessing to make a global hit.

📈As horror-producer @jason_blum notes, if you lose a YouTube viewer for a few seconds, they’re gone. These filmmakers have built razor-sharp instincts for keeping audiences locked in.

👥@YouTubeCreators already have hyper-loyal fans who debate lore and help build the universe, meaning they show up to theaters in droves.

💡YouTube viewers and moviegoers both crave originality and authenticity.

[Variety @Variety]

YouTubers are turning Hollywood upside down.

“The YouTube generation has finally come of age,” James Wan tells Variety, calling the video platform “the perfect incubator for emerging voices.”

Kane Parsons’ YouTube prominence is a big reason why #Backrooms had its record-breaking opening weekend, according to the analytics firm Brighter Path: “The firm estimates that Kane Pixels fandom alone will account for 22% of opening weekend demand, making it the single largest driver.”

Read more about the cultural phenomenon: https://t.co/f5P48scNNe

[Rachel Karten @milkkarten]

Finally, @charlie_2221 shared that people watch Senator Warnock’s videos for an average of almost five minutes on YouTube.

[YouTube TV @YouTubeTV]

This summer, the biggest tournament on the planet comes to America, and you can see it all right here on FOX.

Get ready for the FIFA World Cup 2026™ on FOX and FS1, it all kicks off June 11th.

[The Publish Press @thepublishpress]

Tim Katz, VP of Partnerships at @YouTube , joined Colin and Samir on the Press Publish LA main stage to discuss what makes creators strong long-term brand partners

[Updates From YouTube @UpdatesFromYT]

Primetime Channels give you access to your favorite shows in one place, without having to switch between apps. And now, @foxone is available with @peacock coming soon. Here’s what you can expect:

Fox One | $19.99/mo.
▶️All live FOX channels (national and local news, live and on-demand sports, series like MasterChef)
⚽All 104 @FIFAWorldCup matches.

Peacock Premium Plus | $16.99/mo.
📺Hit shows (Law & Order: SVU, RHOA, etc.), Peacock Originals & blockbuster movies.
🏈Live sports, including the Olympics and NFL.

[Updates From YouTube @UpdatesFromYT]

The future of news is on YouTube.

Congrats to @YouTubeCreators @jorgeramosnews & @johnnywharris on their @TheEmmys wins. 🏆

[Updates From YouTube @UpdatesFromYT]

Here’s a look at our latest @youtube updates from the month of May:

📺Announced new Creator Shows, frictionless checkout on connected TVs, affiliate partnership ads, and more at #Brandcast, and introduced new Demand Gen features at #GML2026.
🚀Debuted Ask YouTube and brought Gemini Omni Flash to YouTube Shorts and the YouTube Create app at #GoogleIO. Plus, expanded @youtubemusic Samples to artist, album, playlist and mix pages.
🔍Simplified AI disclosures with new labels and automatic detection. And expanded likeness detection to all 18+ channels to make spotting deepfakes easier.
🎬Celebrated new film debuts with creators like @Seb_Frit at Cannes Film Festival, and caught Met Gala looks via @voguemagazine's livestream, which had over 1M peak concurrent viewers.
🤝Partnered with @BBC and National Film and Television School to launch a creator training program, and @BellMediaPR to preserve 255K+ hours of Canadian broadcasting history.
🏆Celebrated Emmys wins for creators @jorgeramosnews & @johnnywharris.

[Updates From YouTube @UpdatesFromYT]

Curry Barker is proof that @youtubecreators are the new Hollywood. 🎬🍿

His debut theatrical feature film @obsessionmovie just made box-office history, with a massive second weekend spike.

[The Hollywood Reporter @THR]

Box Office Stunner: 'Obsession' Makes History With Biggest Second-Weekend Spike in Modern Times Outside of Christmas https://t.co/vTV8cJnVSt

[CFL @CFL]

A transformative moment for the CFL!

The CFL has announced landmark six-year agreements with Bell Media and DAZN, beginning in 2027. YouTube named a CFL Premier Platform Partner starting next year.

Full details: https://t.co/A1Vr6gY3rZ

[Updates From YouTube @UpdatesFromYT]

Last week at @Google Zeitgeist in the U.K., we brought together 200+ leaders from Europe, the Middle East and Africa across business, science, technology and the arts. Here are just a few highlights from Dr. Garth Graham’s session with parents on building healthy digital habits for kids & teens. 🧵

[Updates From YouTube @UpdatesFromYT]

Get all the details: https://t.co/iTVEMMB8qU

[Updates From YouTube @UpdatesFromYT]

With more than 1 billion monthly active viewers, YouTube is where listeners turn for podcasts. And now, you can level-up with new YouTube Premium features:

⏩Skip forward and backward while out and about or multitasking with on-the-go mode.
⏯️Adjust playback speeds based on the content using auto speed.
🎶Get podcast recommendations with Ask Music in the YouTube Music app.