Upperdog

The home of Upperdog - a solutions focused digital marketing agency from Bournemouth, tweeting about all things #Marketing, #SEO, #Dogs and the odd #Tech gadget

[Upperdog @Upperdoguk]

Facebook announce new climate change initiatives - take a look at their updated the Climate Science Information Center 📖 🌳https://t.co/ZgYn9FAwtC.

Read the full article: https://t.co/trZNO3HncK

#facebookupdates2021

[Upperdog @Upperdoguk]

In June 2022 Google will sunset Expanded Text Ads (ETAs), does this mean the end of controlling ad headlines? Read more about the update and how advertisers can make Responsive Search Ads work for them. https://t.co/88D07Dom8M

#googleupdates #googleads

[Upperdog @Upperdoguk]

Not sure which social advertising platform your business should be advertising on? Read our guide to the 6 best social media advertising platforms to use in 2021 to skyrocket your digital marketing 🚀 https://t.co/i8Il9i9WQo

#socialmediaadvertising #socialads

[Upperdog @Upperdoguk]

Have you noticed that Facebook has 'retired' some of your lookalike audiences? 👀

Facebook has removed location targeting for lookalikes, instead automatically using the location from your ad set. Find out more: https://t.co/pBzPGpwEKm

#FacebookAds #socialads

[Upperdog @Upperdoguk]

Cumulative Layout Shift (CLS) is one of Google’s new core web vitals and is set to become a ranking factor in 2021 🖥️📈 If you’re unsure what this means or how to optimise for it, read our blog to find out more! https://t.co/HDIAgjbeqA

#cumulativelayoutshift #technicalseo

[Upperdog @Upperdoguk]

Google recently announced changes to phrase match and broad match modifier keywords, meaning after July 2021 BMM will no longer be available.

Learn more about this update and how to change your PPC strategy to accommodate it 🔎 https://t.co/9O81y6BVE5

#GoogleAds #paidsearch

[Upperdog @Upperdoguk]

We're celebrating 8 amazing years of Upperdog! 🥳🎈

The past year has been a crazy one, but we've achieved some pretty awesome things - from a complete re-brand to an office upgrade 🙌

Read about what we've been up to https://t.co/ZfteLpDlnv

#SEOagency #PPCagency

[Upperdog @Upperdoguk]

The #GoogleAds Search Query update means less visibility of what our users are searching for (which isn't the best news for us data-loving marketers!)

If you're unsure of the best ways to overcome this, read our blog to find out more 🔍 https://t.co/x0HjgmaGM8 #PPC

[Charlie Pounds @chop135]

Great day with @Upperdoguk today improving our online footprint. Looking forward to working together in the future!

[Upperdog @Upperdoguk]

Thinking of setting up your first #FacebookAds campaign? Don't fret! Here are 4 common mistakes to avoid to ensure you hit the ground running 🙌 https://t.co/bQnEDpzLZ3

[Upperdog @Upperdoguk]

From taking a selfie to ordering your favourite takeaway, Google Assistant can help us out in more ways than one! Here are 6 fun questions to ask your #GoogleAssistant to save time in your day to day routine 🗣️ https://t.co/R5X5BQmGh4 #VoiceSearch

[Upperdog @Upperdoguk]

#SearchConsole is due to launch an exciting new platform: 'Search Console Insights' 📈 Designed to help marketers improve their content, the tool provides juicy info about how new content is performing, your site's top search queries & more! See here: https://t.co/NMtB1OZq4e

[Upperdog @Upperdoguk]

Our hearts burst when we saw BrewDog's #StreetDog campaign to help homeless dogs find a loving home 🐶🥰 Plus, all profits go to re-homing charities - if that's not the best excuse for a beer we don't know what is! Learn more here: https://t.co/dGEFSXrksp #marketingcampaign

[Upperdog @Upperdoguk]

It's #NationalBurgerDay! Some of our local faves are 7 Bone and Five Guys, what are yours? Send us your best #Bournemouth burger restaurant recommendations (the more, the better - we're hungry 😛🍔)

[Upperdog @Upperdoguk]

Want to know how lockdown impacted our video viewing habits? Here are some of the top #YouTube searches from the past few months, including sourdough recipes and at home hair cutting tutorials! 🍞💇 https://t.co/4FXMzSDias

[Upperdog @Upperdoguk]

Have you tried your hand at #PinterestMarketing? 🤩 The ultimate inspo platform has recently changed its algorithm to display a more diverse variety of content types in the home feed. Learn what this means for digital marketers here: https://t.co/D9FT6pete6

[Upperdog @Upperdoguk]

Is there such thing as the best word count for #SEO? We discuss how important your word count really is as a ranking factor 👩‍💻 Learn more: https://t.co/bemcPdHyHK

[Upperdog @Upperdoguk]

Data shows that keeping people within Facebook results in more conversions and a lower cost per lead 📈 Why not try it? Discover how to set-up a lead generation campaign on Facebook, from initial set up to hitting publish: https://t.co/aKnu80mTRW #FacebookAds

[Upperdog @Upperdoguk]

A recent study found over 25% of people click the first organic search result in Google, which goes to show how much visibility position 1 can bring! 🌟 We can help you get your website ranking in the top spot - contact our team of #SEO experts. See more: https://t.co/hjXEoMiYuU

[Upperdog @Upperdoguk]

Don’t let bad #MobileSEO ruin your search engine optimisation! 📱 Read our guide to the best mobile #SEO practices to boost search ranking in 2020: https://t.co/SGjz05pDdq