Lars van Tol

Semi-pro copywriter.
"Just here for the Ads™"
DM for more words.

[Lars van Tol @vanTolLars]

Disguising a young guy as an old guy and having him dance vigorously to surprise and involve your audience is a venerable advertising method invented by, ironically, an old guy (who was probably selling actual snake oil).

[Lars van Tol @vanTolLars]

I'm back, and better than ever. 😏

[el diablo guapo @DJDADDYPARTY]

Protect the Revue Cinema, Toronto's Longest-Running Cinema - Sign the Petition! https://t.co/qSAwyRvSBT via @CdnChange

[Lars van Tol @vanTolLars]

If this supposedly god-sent era of AI doesn't provide a solution for my dozens of separate, dead, retired, and unknowable https://t.co/QIOzniGnwX accounts—or any other techno-drudgery—then it's not a revolution at all.

[Lars van Tol @vanTolLars]

Exemplary show last night and many thanks for coming round @ArmandHammerNYC #yyz

[Lars van Tol @vanTolLars]

{this is an evergreen tweet regardless what they tell you}

[Lars van Tol @vanTolLars]

Wow, AI really is changing the copywriting game...

[Lars van Tol @vanTolLars]

Got into bluesky 😏

[Lars van Tol @vanTolLars]

This is why you never go full cashless.

[Lars van Tol @vanTolLars]

Starting to doubt whether Microsoft Word is really meant to help anyone write.

[Lars van Tol @vanTolLars]

LinkedIn though... 😣

[Lars van Tol @vanTolLars]

@kiranrampaul Or they to us? Sometimes they're just getting ready to sell you something. I'm lax about accepting but I think I'll change my policy soon, because of algorithms.

I got one over the weekend that might just blow them out of the water, but I'm scared...

[Lars van Tol @vanTolLars]

What does it mean when someone has an emoji in their LinkedIn name?

[Lars van Tol @vanTolLars]

@kiranrampaul The scene sure changed since the first time I ignored it in the early 2010s, and the second time in the late 2010s to just now.

[gabeybabyyyy @GabrielYassky]

Normalize not being particularly passionate about anything and generally not hustling

[Lars van Tol @vanTolLars]

🚮 This right here is what happens when you opt not to pay me staggering, consultant amounts of money to name things.

[Health Canada and PHAC @GovCanHealth]

(2/4) The Pfizer-BioNTech vaccine will now be named Comirnaty, the Moderna vaccine will be named SpikeVax, and the AstraZeneca vaccine will be named Vaxzevria.

[Lars van Tol @vanTolLars]

Afraid to report that nobody said this.

[Lars van Tol @vanTolLars]

Speak brand to me, baby.

[Lars van Tol @vanTolLars]

ugh

[Lars van Tol @vanTolLars]

Oh you like fiction? Name twelve ficts.

[Lars van Tol @vanTolLars]

Good news, everyone! After weeks of careful harassment, I have learned that the majority of my clients are broke.