Tina Moffett

Principal Analyst at Forrester Research, covering marketing measurement and insights. I like data and analytics. But not "data analytics". Tweets are my own.

[Tina Moffett @vmoffett]

Ok. Well, that happened. https://t.co/zVayTyEsnH

[Tina Moffett @vmoffett]

1. @Twitter & @Snap weak earnings is NOT a reliable economic indicator. It's an indicator of their crappy ad biz.

[Tina Moffett @vmoffett]

2. Brands are ⬆️digital investments that can produce a⬆️ROI/ROAS. Wait for @Google earnings call for a more reliable view of current ad spending.
Twitter and Snap results send shudders through the digital advertising market https://t.co/gto3IIxA5q

[Tina Moffett @vmoffett]

Adopt A New Media Analytics Equation To Measure Omnichannel Customer Behaviors https://t.co/C5BuYWwQ4G via @Forrester

[Tina Moffett @vmoffett]

Check out new @forrester research stream on Media Analytics. https://t.co/OzSUsInX31 #analtyics #measurement #admeasurement

[Tina Moffett @vmoffett]

I am so profoundly saddened by #RoeVsWade decision. Nothing worse than the govt telling you what to do with your body.

[Tina Moffett @vmoffett]

@IvankaTrump https://t.co/VyBynivOE1

[Robert Reich @RBReich]

Every American should watch this right now.

[Tina Moffett @vmoffett]

@McProulx Brands, FIX THE POTHOLES!! #ForrCX

[Tina Moffett @vmoffett]

@McProulx Mike sharing insights on Marketing Amidst Our Culture Wars. Killing it at his first @Forrester event and main stage. #ForrCX

[Tina Moffett @vmoffett]

Day 1 of #ForrCX North America. @anjalilai sharing her great consumer research on the post-pandemic new consumer.

[Tina Moffett @vmoffett]

@karaswisher @nytfood I've been eating peanut butter and pickle sandwiches since I was a kid. Now, my kids gag as I devour this delectable treat.

[Moms Demand Action @MomsDemand]

Today, people from across the country will #WearOrange to honor victims and survivors of gun violence, demand a future free from gun violence, and call on the Senate to take action to end this crisis.

Let’s show the power and depth of our movement and paint this country orange!

[Scott Galloway @profgalloway]

Only 20% of Americans—and just 35% of Republicans—support permitless carry
@GiffordsCourage

[Tina Moffett @vmoffett]

@marian_olivei @RobAstorino Right. Gun control is the solution.

[Tina Moffett @vmoffett]

"Video posted to social media appears to show frustrated and distraught parents and other adults outside the school clashing with law enforcement officers, urging the officers to go inside and get the gunman or let them go inside themselves." https://t.co/9ynSiUzlrq

[Tina Moffett @vmoffett]

@marian_olivei @RobAstorino So move. Seriously, people who pay $$ in NY taxes don't realize what THEY GET. You DO NOT get the quality or breadth of services in FL across schools, town, recreation, state, or health. Schools in FL are bad, even w/ school choice. Limited school support services in FL.

[Tina Moffett @vmoffett]

@marian_olivei @RobAstorino And if u feel all schools are well funded, move to Fl. And enroll your kids in public schools. Let me know how that works out.

[Tina Moffett @vmoffett]

@Restore_NewYork @zachkruk1 US is leading in depression but not by a big margin. wouldn’t indicators of a mental health prob be best solved by a combo of different solutions like mental health access & tighter gun laws? Don’t u want more guardrails so guns aren’t accessible to people w/ issues?

[Christiane Amanpour @amanpour]

“It sickens me to see these weapons of war available to any 18-year-old. In the US you can’t legally buy a beer until you’re 21 years old... and yet we allow 18 year olds to go out and purchase long guns,” says fmr. four star Admiral @stavridisj. “We’ve got it upside down.”