Sony is reportedly preparing to bring more ads to the PlayStation ecosystem.
According to recent reports, Sony is expanding its advertising business by hiring for roles focused on ad sales, advertising technology, audience targeting, and data analytics..
The plans reportedly include PlayStation services, free ad-supported streaming (FAST), connected TVs (CTV), and other digital platforms.
Based on the available information, the company appears to be building a larger advertising business
Imagine announcing youβre going fully digital and while the world still hates you for it, your platform goes down for hoursβ¦ rendering all digital games useless π
Chinese courts have ruled that gaming accounts, in-game items, and digital purchases can be passed on to family after death, setting a major legal precedent for digital ownership.
The decisions come from several court cases over the years, with judges ruling that these digital assets have real value and should be treated like other property. In one recent case, a mother was allowed to inherit her late sonβs 87 gaming accounts.
The courts also ruled that platform terms of service cannot automatically block inheritance if the law permits it. However, personal data such as private messages and chat history remain protected and are not included.