Ortus

We do paid. Differently. Our holistic approach to PPC & Paid Social unlocks performance growth for ambitious retailers.

[Ortus @WeAreOrtus]

Feeling overwhelmed with the new year, new me content? 🤐

2024 has came round thick and fast! Without sounding too cliché there really is no better time to give your ad account a good refresh! Leave your details via the 'Let's Talk' section of our website for more information!🤩

[Ortus @WeAreOrtus]

Plans for #EUExpansion in 2024? 🌍👇

Our video series 'A Pain in the Basket' covered the essential factors that brands should consider when tailoring their marketing strategies for international markets🚀

Check out the episode here >> https://t.co/JVLmFZvVDj

[Ortus @WeAreOrtus]

Stepping up with YouTube Ads for @Moda_Shoes📽👠

Through #YouTubeAds, we achieved:

⭐ +9% in impressions from a 3% increase in cost
⭐ +1,410% in assisted conversions
⭐ +22% in New Users

Learn more about Laura's work here >> 👉 https://t.co/xLucU7pnCE

[Ortus @WeAreOrtus]

The Black Friday Stats are in... 🌎 Results like this make the hard work worth it! We've rounded up the busy period with just a selection of our client results across a mixture of platforms 🚀 Did your Black Friday stats hit the target?

[Ortus @WeAreOrtus]

We've got 20 #GoogleShopping Optimisations to try before the end of the year! 🛍🤓

Access the PDF here 👀 >> https://t.co/DMMcgLQTUQ

[Ortus @WeAreOrtus]

Christmas landed early at N21 🎄‍...
Last week our team joined forces with Silverbean & NORTH to rock the festive knitwear to celebrate Christmas Jumper Day. We also took part in a pot luck lunch, a secret Santa swap & our own mini Christmas Fair - A feel good Thursday indeed!🤶

[Ortus @WeAreOrtus]

Planning on increasing the efficiency & performance of your #ppc & #paidsocial in 2024?🚀

If you haven't watched the #HolisticMarketing episode of our video series, watch it here! 🎬 >> https://t.co/Rs2fjHk4uo

#ppctips #marketingtips

[Ortus @WeAreOrtus]

Consumer purchase intent is sky high this time of year, but are you doing enough to bag that conversion?🎁

Our 5 considerations when planning #paidmarketing promotions for peak can help 🧑‍🎄👉 >> https://t.co/q9L7WNlElt

#ppctips #paidsocialtips #q4

[Ortus @WeAreOrtus]

Have you downloaded our Seasonal #MarketingCalendar yet? 📆 🕧

It's a resource that'll come in handy & highlights the #keydates in the retail diary you can capitalise on💡

Read the article & access your copy here >> https://t.co/hs5OJnHDPI

[Ortus @WeAreOrtus]

20 #GoogleShopping Optimisations to try this Q4! 🛍🤓

If you're looking to reduce wasted spend, drive qualified traffic to your site, boost click-through rates & increase impressions give our optimisations a try 👇

Access the PDF here 👀 >> https://t.co/xzFbDkJoE4

[Ortus @WeAreOrtus]

#BlackFriday Results Rewind 🔥⬅ Spotlight on @Moda_Shoes 👠

Through a combination of #PPC & #GoogleShopping optimisations our experts achieved:

⬆+96% in sales
⬆+127% in revenue
⬆+25% in ROAS

Read the case study here >> 💯 https://t.co/VD295Dopbt

[Ortus @WeAreOrtus]

New Guide: How to Boost Sales through Q4 with Paid Marketing 🚀🔎

If you're a retailer looking for content focused on maximising the performance of your #PPC & #PaidSocial campaigns, our latest guide is for you 🏆🎯

Access your copy here! >> https://t.co/O7YNFvkTrM

[Ortus @WeAreOrtus]

Are you ready for #SinglesDay? 💘

The global shopping extravaganza has bags of opportunities for online retailers to capitalise on... and it's this Saturday 🔥

Brush up on everything you need to know about Singles' Day here 👉 >> https://t.co/WHL9ZFt6dE

[Ortus @WeAreOrtus]

Imagine a platform that enables you to showcase your products to eager shoppers, precisely when they're searching for them💡

Our PPC Manager, Laura, shares 6 reasons why you need to be advertising on #GoogleShopping this Q4.

Read the article here >> 👉 https://t.co/Rt9m0hmy4Q

[Ortus @WeAreOrtus]

Our #PPC experts were tasked with increasing ROAS and revenue generated through new customer acquisition for luxury fashion brand, Camilla🎯

The results 💯
+187% in New Users
+97% in New User Revenue

Read more on our #performancemax campaigns here >> 👉https://t.co/ByLT5Ei5Qu

[Ortus @WeAreOrtus]

✨📣We're #hiring for a Paid Social Exec!📣✨

If you have 1-2 years experience in managing campaigns across #Meta platforms, #TikTok & #Pinterest this could be for you 📲⚡

For more info reach out using >> 📩 [email protected]

[Ortus @WeAreOrtus]

Our Paid Social experts recently implemented a new Advantage+ campaign on #Meta platforms for our homeware client, @GrahamandGreen 🏠 and achieved:

✅ +261% increase in revenue
✅ +443% increase in ROAS

Learn more about Danielle's approach here >> 📲 https://t.co/qzUUVgesIy

[Ortus @WeAreOrtus]

We're heading into the season where consumer purchase intent is high, but we've got a few considerations to bear in mind when planning your promotions for #BlackFriday and beyond 🔥🎁

Read in full from our PPC Managers, Claire & Laura here >> https://t.co/ROYEGmbpyf

[Ortus @WeAreOrtus]

What do you know about #SinglesDay? 💘

The day that was once a celebration of singledom is now a global shopping extravaganza with bags of opportunities for online retailers to capitalise on 🔥

https://t.co/pSsOnpFaac

Learn all about it here 👉 >> https://t.co/wFh6r42Jcw

[Ortus @WeAreOrtus]

Stepping up with video advertising for @Moda_Shoes 👠📽

Through #YouTubeAds we achieved:

⭐ +9% in impressions
⭐ +1,410% in assisted conversions compared to Last Click Conversions
⭐ +22% in New Users

Learn more about Laura's work here >> 👉 https://t.co/nzz8btFzoE