Marketing Strategy Group

Marketing Strategy Group is a digital agency built for drive business outcomes via best in class creative, media, influencer marketing.

[Ogilvy @Ogilvy]

Pause is power ⚡

@CocaColaCo brand, Powerade, is redefining athlete support at the Olympic Games this year with the help of @WPP Open X, led by @Ogilvy
.

[Marketing Strategy Group @wearetmsg]

.@amazonIN genius! Instead of selling mangoes or emotions, they sold the summer memories of visiting grandma's house. Story + mangoes = marketing magic!

#Advertising #Marketing #DeliverTheLove #Creativity

[Marketing Strategy Group @wearetmsg]

Agility and flexibility will be key for independent agencies to take on the holding companies as the upfront marketplace plays out over the next several weeks and months — especially as client expectations change as a result of a far more complex market.

https://t.co/5pNlD99WTS

[Ogilvy @Ogilvy]

Beyond personal health, #SocialMedia is revolutionizing how we engage with loved ones' care. Discover the latest insights into the intersection of social platforms & #Healthcare: https://t.co/lDoWW3zeGs

[Ad Age Creativity @creativitymag]

Samsung jabs Apple with snarky response to “Crush” ad: https://t.co/9fU4H5b4YN

[Marketing Strategy Group @wearetmsg]

This video makes our heart melt. The actual love story this Valentine's Day.

@Swiggy you nailed it guys 👏

[Swiggy @Swiggy]

Old love with young love feels. Watch the story of two empty nesters, Shailja and Pradeep, as they navigate through love, life, food, and a badminton court. #SwiggyValentinesDay

[Marketing Strategy Group @wearetmsg]

The move will create Burson, a communications group that will be one of the largest PR agencies, with 6,000+ employees.

“Hill & Knowlton and BCW are two high-performing businesses with complementary strengths, shared ambitions and many shared clients.”
https://t.co/wfMpARGoZW

[Ad Age Creativity @creativitymag]

The top 5 creative campaigns you need to know about right now: https://t.co/asLsfiXxKj

[ADWEEK @Adweek]

Today, Netflix announced Expedia Group will be its first global advertising partner to activate a multi-market campaign on the streamer’s ad-supported plan throughout 2024. https://t.co/VGxd7NRRdI

[Marketing Strategy Group @wearetmsg]

AI transforms advertising landscape! Creative insights meet data-driven strategies, reshaping campaigns. With machines mastering ad art, 'dashboard advertising' emerges. Exciting times! #AI #AdsEvolution

https://t.co/hbsOUxeSFo

[Marketing Strategy Group @wearetmsg]

Google plans to reorganize a big part of its 30,000-person ad sales unit.

The planned reorganization comes as Google is relying more on machine-learning techniques to help customers buy more ads on its search engine, YouTube and other services.

https://t.co/ZpMIuOm11i

[Marketing Strategy Group @wearetmsg]

Heartiest congratulations to @isro as #Chandrayaan3 achieves a stupendous lunar landing! This remarkable milestone for India. The relentless dedication and collaborative spirit of our scientists have brought us this.

[Marketing Strategy Group @wearetmsg]

What is brand building? Why does it matter? Andrew Geoghegan wants to offer these questions as important for us to reflect on.

https://t.co/jxwXPaYPb4

[Marketing Strategy Group @wearetmsg]

@streamfog Great @streamfog 👍

[Marketing Strategy Group @wearetmsg]

In a world where authenticity reigns supreme, influencers are modern-day storytellers, captivating audiences with their unique perspectives and experiences.

What's the most appealing aspect of influencer marketing?

#InfluencerMarketing #MarketingTips #BusinessGrowth #TMSG

[Marketing Strategy Group @wearetmsg]

Co-branded credit cards have gone beyond the fuel and travel segments into fashion and food delivery. But with reward points and cashbacks a given, the challenge for issuers will be to keep their card the top-of-the-wallet one

#Branding #Banking

https://t.co/vmZNLScfu9

[Marketing Strategy Group @wearetmsg]

Brands like TikTok, EA Sport and Nike are reshaping the discourse around women’s footbal... #opinion https://t.co/Lj9Tagcscv

[Marketing Strategy Group @wearetmsg]

It turns out that GrubHub didn't have a moat after all

UberEats and DoorDash stole TONS of market share

GrubHub was forced to pay up for marketing.

Profits evaporated. The stock got crushed.

Lesson: Not all network effects are created equally

Data by McKinsey & Company

[Marketing Strategy Group @wearetmsg]

Power of words and sincere desire to help can save someone's day.

A great sales and marketing lesson

by: Fabiosa Media

#KindnessMatters #MustWatch

[Marketing Strategy Group @wearetmsg]

With AI, we can analyze massive volumes of consumer data, identify patterns and generate actionable insights in real time. This helps us understand our target audience better, personalize messaging and deliver relevant content across different channels.

https://t.co/u7fuJoWfw4